Director, Membership

About the role

NRECA is a unique national trade association providing advocacy, financial services and business support services to over 900 consumer owned electric cooperatives across the country. The Membership department serves as NRECA’s primary gateway for member engagement, delivering exceptional service, support, and value to nearly 1,100 member organizations and more than 72,000 cooperative employees.

We are looking for a strategic, member-focused leader who is passionate about building strong relationships, driving engagement, and leading high-performing teams in a mission-driven association environment. As Director of Membership, you will lead the strategy, operations, and continuous improvement of NRECA’s membership programs and services.

Responsibilities

• Lead the strategy, priorities, and day-to-day operations of NRECA’s Membership department.
• Develop and execute member engagement initiatives that strengthen relationships and increase member value.
• Oversee the full membership lifecycle, including onboarding, retention, offboarding, and dues administration.
• Ensure exceptional service delivery and resolve complex member issues with professionalism and discretion.
• Maintain the accuracy, integrity, and governance of membership data and reporting.
• Develop and coach a high-performing team while collaborating with leaders across the organization to advance strategic goals.
• Lead cross-functional projects and system enhancements that improve operational efficiency and the member experience.

Qualifications

Required qualifications and skills include a Bachelor’s degree in Business, Management, or a related field; advanced degree preferred, and 10+ years of experience in membership operations, member engagement, or association management.

• Proven leadership experience with a track record of developing and managing high-performing teams.
• Strong knowledge of membership lifecycle management, engagement strategies, and service delivery.
• Experience using association management systems (AMS) and leveraging data to drive decisions and improve outcomes.
• Excellent communication, relationship-building, and cross-functional collaboration skills.
• Strategic thinker with strong analytical, problem-solving, and project management capabilities.

Preferred qualifications include a Master’s degree in Business, Management, Nonprofit Leadership, or a related field, and experience leading membership programs and teams within a trade association, member-based organization, or cooperative environment.

Pay

The salary range for this position is $157,000.00 - $193,000.00, with final compensation determined by individual qualifications, experience, and internal equity.