Director, Marketing SodexoLive

About The Job

Based on the Segment strategy and specifically the strategy for SodexoLive, this role is responsible for implementing the marketing roadmap within the SodexoLive business. The primary focus is to actively drive the consumer experience through the deployment of marketing to support our core services in food, beverage and appearance care.

Responsibilities

• Active participation in the editorial committee & pro-active marketing campaigns to drive our brand, working closely with the communications team, segment content leader and MSDC in NORAM.
• Ownership of account specific marketing plans / brand guidelines / playbooks associated with key accounts.
• Champion the end consumer and ensure that every value proposition for every client takes account of the consumer journey which we are able to articulate in such a way that drives the NPS score for each client in their respective lounge portfolio.
• Establish a marketing communications strategy for our airport lounges sub-segment in NORAM in conjunction with the segment communications and content team and deploy through an omni-channel approach.
• Ensure that our content strategy for all channels is defined and delivered for clients and prospects – working with the segment content leader and the MSDC for both digital marketing and inside sales.

Requirements

• Education Requirement: Bachelor's degree or equivalent experience
• Management Experience: 5 years
• Functional Experience: 5 years

Qualifications

• Strong marketing background with high level of influencing skills and leadership capability
• Ability to work effectively in a matrix organisation
• Excellent communication skills and ability to effectively manage multiple stakeholders
• Solid commercial background with experience of working in a B2B and B2C environment
• Ability to collect and analyse data to produce actionable insights

Skills

• Marketing Strategy Development
• Consumer Insights
• Collaborative Leadership
• Commercial Acumen
• Data Analysis

Benefits

What’s In It For You:

• Compensation is fair and equitable, partially determined by a candidate's education level or years of relevant experience.
• Salary offers are based on a candidate's specific criteria, like experience, skills, education, and training.
• Sodexo offers a comprehensive benefits package that may include:
• Medical, Dental, Vision Care and Wellness Programs
• 401(k) Plan with Matching Contributions
• Paid Time Off and Company Holidays
• Career Growth Opportunities and Tuition Reimbursement