Director, Marketing Operations

Overview and Responsibilities

Paramount Television Marketing is seeking a Director of Marketing Operations to join the team. This role is crucial for managing creative resource allocation and ensuring efficient workflow across multiple brands.

• Lead the centralized resourcing model for creative teams, ensuring optimal talent-to-task alignment.
• Maintain real-time visibility into capacity, demand, and workload across various creative groups.
• Act as the decision-making partner for prioritization and sequencing of assignments.
• Anticipate high-volume cycles and proactively identify needs for external support.
• Filter and balance incoming work to maintain sustainable prioritization and protect focus for strategic initiatives.
• Design and maintain streamlined processes for intake, prioritization, assignment, and delivery.
• Establish consistent end-to-end processes that support both rapid-turn daily programming and longer-lead 360 campaigns.
• Ensure cross-team alignment across Strategy, Campaign Management, and Creative.
• Improve visibility into project flow for leadership to make informed decisions.
• Simplify handoffs between teams and create standard operating processes that scale.
• Own and optimize the operational tools that support marketing workflows, including Airtable, AI, Jira, SharePoint, and more.
• Partner with technology and production operations teams to streamline systems that support campaign planning, project flow, resourcing, reporting, and file management.
• Lead AI enablement across Marketing Operations to increase speed, reduce repetition, and support creative teams.
• Build dashboards for leadership visibility into throughput, capacity, and performance.
• Serve as the central point of connection between Marketing Ops and creative department leadership.
• Cultivate strong, collaborative relationships across brands and creative groups to ensure alignment on priorities, timelines, and expectations.
• Provide ongoing clarity and communication around what is active, what is upcoming, and where bottlenecks exist.
• Elevate operational insights to Marketing leadership so they can deploy resources, adjust priorities, and mitigate risks proactively.

Basic Qualifications

• 7+ years of experience in Marketing Operations, Creative Operations, Production Management, or a related function within entertainment, broadcast, or creative agency environments.
• Experience developing, monitoring, and reconciling project budgets to support operational and creative decision-making.

Additional Qualifications

• Head of Production or Senior Project management experience at an entertainment company or advertising/promotion agency is preferred.
• Experience supporting multi-brand or matrixed organizations.
• Familiarity with broadcast cycles, content pipelines, and 360 campaign launches.
• Strong experience with workflow systems, operational tools, or marketing project management platforms.
• Strong analytical skills; ability to synthesize insights into operational recommendations.
• Exceptional communication and influencing skills.
• Comfort with ambiguity and ability to bring order to complex systems.
• Experience implementing AI tools or workflow automation is a plus.