Digital Sales Support Specialist
PandoLogic · Milwaukee, WI · Today
On-siteOTHRFull-time
Description
WDJT-TV CBS 58 is seeking an experienced and detail-oriented Digital Sales Support Specialist passionate about local digital advertising. This salaried position serves as the main point of contact for local sales teams on corporate-managed digital sales services for Weigel Broadcasting’s various digital extensions of their local brands.
What You’ll Do
- Collaborate with local AEs on utilizing digital sales products to develop client-focused marketing solutions and strategies across multiple digital platforms
- Help local AEs build sales proposals and strategies to help advertisers achieve great results on their digital ad investments
- Communicate in-person with local sales team in Milwaukee, and virtually with local sales teams in Chicago and South Bend
- Participate in client-facing communications and presentations regarding digital ad campaigns and services
- Oversee post-sale digital advertising accounts across local TV stations, web properties, and vendors
- Onboard all digital direct orders for TV station O&O websites and third-party vendors
- Coordinate with the corporate digital team on campaign implementation across Google Ad Manager and third-party vendors
- Set up and maintain ad campaigns on Weigel’s local digital properties using Google Ad Manager
- Provide campaign optimization recommendations to local clients and Account Executives to enhance performance
- Sustain regular pacing reports for all active campaigns to ensure 100% delivery, flag recommended adjustments, and create recaps for local advertiser campaigns
- Maintain clear and detailed communication with the Sales team and vendors to ensure local advertiser orders are activated correctly and run as scheduled
- Engage directly with third-party ad vendors related to active local digital sales campaigns
What You’ve Done
- Account management with a publisher website
- 2-3 years working with direct sales order implementation
- Familiarity with Google Ad Manager
- Familiarity with video and display ad serving terminology and reporting
- Demonstrated strong interpersonal skills and ability to work cross-functionally across departments and locations
- Multi-tasked and thrived in a fast-paced environment
What We Offer
- Health & Wellness: Medical, Dental, Vision, Life Insurance Package, Long Term Disability Insurance & Accident Insurance
- Retailment & Savings: HSA Plan, 401k with Company Match
- Time Off: Vacation/Personal/Sick/Paid Holidays
- Leave Support: Paid Qualified-FMLA Leave
- Family Benefits: Paid Parental Leave
Weigel Broadcasting Co.
- Equal Employment Opportunity Policy for all applicants and employees
- Family-owned media company based in Chicago, Illinois
- Owns and operates national television networks, as well as local broadcast stations throughout the country
- Led by Weigel Broadcasting Co., which includes MeTV, Memorable Entertainment Television, the number one rated classic TV entertainment network, and the Movies! Network in cooperation with the Fox Television Stations, the Catchy Comedy Network, the H&I - Heroes & Icons Network, the Start TV Network, the MeTV Toons Network in collaboration with Warner Bros. Discovery, and WEST- Western Entertainment Series Television Network
- Local stations include CBS, ABC, The CW, MyNet, Telemundo, and Univision network affiliates and independent stations, offering a mix of entertainment programming, local news, and professional and college sports broadcasts in 29 U.S. markets including New York, Los Angeles, and Chicago
- Creator of the nationally syndicated music format MeTV FM
Requirements
Apply Here PI285785514