Digital Performance Marketing Specialist
Jockey International, Inc. · Kenosha, WI · 1 mo ago
SalesFull-time
Campaign Execution & Management
- Build, launch, and maintain campaigns across Meta, Pinterest, Google, Bing, Amazon, and emerging platforms.
- Implement campaign structures, targeting, and creative setup based on strategic direction.
- Monitor daily pacing and budgets, ensuring campaigns are on track and delivering efficiently.
- Execute creative swaps, copy updates, and promotional timing changes aligned with site calendars and branding priorities.
- Maintain UTMs, naming conventions, and pixel tracking consistency across campaigns.
Optimization & Reporting
- Monitor performance daily and recommend tactical optimizations (audience, placement, bid adjustments).
- Pull and QA weekly performance reports for leadership and cross-functional teams.
- Support data integrity across dashboards and platform reporting.
Social Commerce & Emerging Channels
- Assist with setup and management of Meta Shops and other social commerce feeds.
- Execute product promotions, creative refreshes, and new placement testing under strategic guidance.
- Stay current on platform updates and beta opportunities relevant to Jockey’s business.
This position can be located at our corporate headquarters in Kenosha, WI (between Chicago, IL and Milwaukee, WI area).
Minimum Qualifications
- 2+ years of experience managing paid digital campaigns.
- Bachelor’s degree in Marketing, Business, or a related field.
- Hands-on experience managing campaigns within Meta Ads Manager, Google Ads, and/or Amazon Ads.
- Strong organizational and project management skills.
- Data-driven and detail-oriented, with an eye for spotting performance trends.
- Able to collaborate cross-functionally with creative, site, and brand teams.
- Excited to test, learn, and optimize.
In return for your expertise, JOCKEY offers a competitive and comprehensive flexible benefits package which includes Medical/Dental/Life/Vision, 401(k), educational support, paid Volunteerism program, fitness club discounts, onsite health & wellness programs, generous employee discounts, a business casual work environment, a challenging work environment and exciting career growth opportunities!