Digital Marketing Strategist

About the role

We're looking for a passionate Digital Marketing Strategist with 1-2 years of agency experience to join our growing team.

Responsibilities

• Comfortable and confident working and communicating directly with clients
• Demonstrate a deep understanding of various campaign objectives, targeting techniques, audience types, and ad creatives
• Strategize, execute, and manage various client ad accounts using best practices
• Create marketing strategies and plans to support and achieve the client's business objectives
• Create great visuals, copy, and ads in various channels to help drive user actions to support client goals
• Continuously measure and optimize campaign performance while establishing benchmarks and recommending future A/B tests
• Prepare detailed reports and present results to clients and the digital marketing team

Requirements

• Experience and a deep understanding of the Meta Platform, both paid and organic
• Experience with Google Analytics and Looker Studio
• Experience using email marketing platforms (MailChimp, Constant Contact, Campaign Monitor, etc.)
• Experience using WordPress
• Experience using project management tools is a plus
• Experience with Google Ads and the various advertising methods within is a plus

Qualities We Like

• A passion for the digital marketing business
• The ability to communicate, communicate, and... Over-communicate internally and externally
• Self-motivation with the ability to juggle multiple projects while managing priorities
• Ability to work effectively within a team environment
• Meticulous attention to detail
• Stay up-to-date with the latest trends and best practices in digital marketing
• Interest in professional and personal growth

Benefits

• 401K match available
• Continuing education reimbursements
• Generous vacation and PTO time
• Work with a talented team
• Work with the latest software, top-of-the-line tools, and equipment
• Laidback, fun, professional vibe