Digital Marketing Strategist

Responsibilities

• Manage and maintain client accounts while keeping a positive customer relationship
• Help manage clients Google, Bing, Facebook, and TikTok campaigns
• Optimize keyword lists to create a comprehensive campaign that drives qualified visitors to client sites
• Implement successful bidding strategies and budget management
• Analyze and assess the performance of campaigns to ensure client goals are exceeded
• Present and speak to data within marketing channels, Google Analytics, and DEP dashboards

Requirements

• 1+ years of working with and managing marketing campaigns
• Experience working with Google Ads, Bing Ads, and Google Analytics
• Proficiency with Microsoft Office Suite, Google Docs, and other basic online applications
• Exceptional customer service and communication skills
• Sufficient in producing well-thought-out ad copy with attention to detail
• Self-motivated & goal-oriented
• Organized and able to handle multiple tasks at once
• Critical thinking skills

Preferred Qualifications

• Google Analytics Certification
• Google Search and Display Certifications
• Prior Automotive Industry and/or another agency experience

Benefits

• Bonus Structure
• Medical, Dental, Vision
• 401K with company match
• 10 Paid Holidays
• PTO and Vacation time off