Digital Marketing & Research Senior Manager - Marketing (Hybrid)

Join us at Google Operations Center, where we help Google users and customers solve problems and achieve their goals in a culture focused on continuous improvement and collaboration. This role oversees the entire US Marketing organization, with deep expertise in email marketing and paid media operations.

About the role

Reporting directly to the US Sales and Marketing Associate Director, you will manage multiple dedicated Pod Leads across business pillars including Cloud Activation, Ads Campaign Operations, YouTube Marketing (YTM), and Consumer Growth Marketing Operations. This role ensures cross-functional cohesion between these pods while partnering closely with global teams across APAC to execute global business objectives.

Responsibilities

• Direct Reporting & Alignment: Serve as the senior point of contact for the US Sales and Marketing Associate Director, ensuring alignment between strategic vision and operational execution of the vertical pods.
• Global Partnership: Work closely with APAC Marketing Leadership and teams to align on shared goals and deliverables required from both US and APAC teams.
• Cross-Functional Scale & Quality: Lead cross-site projects to improve productivity, quality, and Customer Experience (CX). Conduct Root Cause Analyses (RCAs) and develop remediation strategies for escalations, ensuring seamless process changes. Collaborate with Process Excellence and Tools and Automation teams to prioritize optimization projects.
• Manage Multiple Vertical Pod Leads: Directly lead, develop, and coach a team of managers, setting clear performance expectations, KPIs, and career development plans. Hold frequent skip-level sessions and serve as a backup to Pod Leads during absences to ensure seamless operations.
• Strategic Pod Oversight: Provide direction to Pod Leads on channel strategy, operational excellence, brand awareness, and revenue growth goals across high-impact programs.
• Executive Stakeholder Management: Act as the escalation point for each pod, managing executive stakeholders globally to ensure specialized output meets global business objectives. Accountable for project execution, timelines, and resource management.
• Program Governance & Performance Oversight: Oversee long-term planning, including annual roadmaps and OKRs. Review and guide Weekly and Quarterly Business Reviews (WBRs/QBRs), tracking performance metrics, ROI, and proactive SLA management. Lead people performance management for each pod with HR.
• Toolstack Governance: Ensure operational rigor across unique toolstacks (e.g., Marketo, Gamma, GNP) and oversee the full lifecycle of integrated workstreams, including intake, production, and data analytics.

Requirements

• Degree in marketing or a related field.
• 18+ years of experience in marketing operations and digital marketing, including extensive experience in email marketing and paid media.
• 8+ years of experience operating email marketing and paid media campaigns (e.g., Ads via social media, Google search, YouTube), including developing comprehensive media strategies across digital channels.
• 8+ years of people management experience, specifically managing managers.
• Proven track record of leading large-scale, multi-channel marketing programs.
• Strong experience in stakeholder management at senior/executive levels.
• Demonstrated success in driving operational excellence and process transformation.
• Excellent understanding of the online advertising ecosystem and various pricing models.

Preferred Qualifications

• Experience working with global teams and complex organizational structures.
• Experience with email marketing automation tools (e.g., Eloqua, Hubspot, Marketo).
• Ability to operate in fast-paced, ambiguous environments with high ownership.
• Experience driving standardization, cross-channel process improvements, and maintaining rigorous performance standards (SLAs).

Pay

The base salary range for this full-time position is $180,000 - $230,000, plus bonus and benefits. Individual pay is determined by job-related skills, experience, and relevant education or training.

Schedule

Combination of Central and India Standard Time based on business needs. Travel: ~25% within the US based on business needs.

Benefits

• Comprehensive health care, including medical, dental, and vision coverage.
• Gender-neutral baby bonding leave, 24-26 week birth-parent maternity leave, and generous life, accident, and disability insurance minimums.
• Free meals and snacks for employees who work onsite, along with fun onsite experiences.