Digital Marketing Manager

About Mirakkl

Founded in 2012, Mirakkl has been at the forefront of marketplace innovation, empowering every business to compete in the platform economy. Today, Mirakkl’s operating system combines an enterprise marketplace solution (Mirakkl Platform) that enables retailers and B2B organizations to launch, scale, and operate marketplaces and dropship, AI-powered multichannel selling (Mirakkl Connect), retail media (Mirakkl Ads) and an agentic commerce infrastructure (Mirakkl Nexus). With dual headquarters in Boston and Paris, Mirakkl helps a global ecosystem of 450+ marketplaces (B2C and B2B) and a network of over 100k third-party marketplace sellers. Brands like Macy’s, Decathlon, Carrefour, Asos, and Airbus Helicopters use Mirakkl to grow their businesses in new and remarkable ways.

For more information, visit www.mirakl.com.

Mirakkl in Numbers:

• Founded in 2012
• Member of French Tech Next40
• 750+ employees in 9 offices worldwide: Paris, Barcelona, Bordeaux, Boston, London, Munich, New York, Sydney, Tokyo
• 450+ B2C and B2B clients across 40+ countries (Airbus, Toyota Material Handling, Galeries Lafayette, Carrefour, Decathlon, Maisons du Monde, Leroy Merlin, H&M, Sonepar)
• Series E funding: $555M | Valuation: $3.5B+
• Over 2025, Mirakkl was recognized: Great Place to Work US & Built In Best Places to Work – See what life at Mirakl looks like: LinkedIn
• Our Values: Working Hard Together, Get Things Done, Go Above & Beyond, Succeed Through Expertise, Satisfy & Empower Clients

Your Impact at Mirakkl

We are seeking a proactive and energetic digital marketing expert to drive the development of multi-channel digital campaigns that drive engagement, lead generation, and revenue growth. The ideal candidate has experience with B2B SaaS marketing across channels and exposure to account-based marketing strategies. This role reports to the Senior Manager of Growth Marketing and is hybrid at our Boston, MA, office.

What You Will Do at Mirakkl

• Develop and execute digital channel strategies across LinkedIn, 6sense Display, Google Ads, Reddit, Meta, and emerging platforms to amplify content, events, demand generation offers, and integrated campaigns
• Determine optimal digital channel distribution plans for all marketing assets, including thought leadership content, webinars, field events, demand gen offers, customer announcements and launches, by mapping the right content to the right channels and audiences
• Build, launch, and manage multi-channel digital advertising campaigns in partnership with the growth marketing team to drive awareness, engagement, and pipeline generation
• Write compelling ad copy for all digital channels, leverage Canva to navigate and customize design templates, and contribute to creative direction and design briefing
• Design and implement sophisticated retargeting frameworks across platforms to nurture prospects throughout their buyer journey and maximize conversion rates
• Conduct ongoing campaign optimization through continuous A/B testing of creative, messaging, audience targeting, and bidding strategies
• Leverage AI tools to accelerate campaign planning and execution—supporting audience insights, ad copy/creative iteration, A/B test ideation, and performance optimization across channels
• Own digital advertising analytics and reporting, partnering with the revenue operations team to provide deep-dive performance analysis and data-driven recommendations to optimize ad spend
• Manage digital advertising budgets, ensuring efficient allocation across channels and campaigns to maximize pipeline contribution
• Campaign setup and operations including: Hubspot, Salesforce, & 6Sense

What Mirakkl is Looking for in a Candidate

• Bachelor's Degree in marketing, communications, or related field
• 5+ years of relevant work experience in programs or digital marketing, preferably in a high tech environment
• Proven success in marketing programs and project management
• Ability to work in a fast-paced environment with multiple stakeholders
• Demonstrated ability to organize, prioritize, and multitask under tight deadlines
• Detail oriented individual that takes initiative to define and improve processes
• Working knowledge of marketing automation, CRM, and advertising platforms (Hubspot, Salesforce, & 6Sense experience a plus)
• Canva, video editing tool, or other creative experience a plus
• Experience with marketing reporting
• Proven history of using AI to optimize and launch campaigns
• Ability to travel when necessary; Periodic international travel required (Paris)

Pay Range

$105,000 USD - $123,000 USD