Digital Marketing Manager
Datavail · United States · 1 wk ago
RemoteRemoteMarketingFull-time
About the role
We are seeking a dynamic digital marketer with a passion for learning and growth. This role is designed for someone who is eager to develop into a senior marketing leader within Datavail.
Responsibilities
- Support integrated marketing campaigns across digital channels
- Build and optimize landing pages, forms, nurture flows, and email campaigns
- Help execute account-based marketing (ABM) and demand generation programs
- Track campaign performance and contribute recommendations for optimization
- Aid in webinar, event, and virtual campaign promotion
- Support SEO, GEO, and AI search visibility initiatives
- Develop structured content for both human buyers and AI discovery
- Monitor trends in AI search, LLM visibility, Reddit/Quora engagement, and answer engine optimization
- Identify, test, and implement Generative AI and Agentic AI solutions
- Leverage AI to accelerate content creation, campaign development, audience research, personalization, SEO/GEO optimization, and performance analysis
- Collaborate with Marketing Operations, Revenue Operations, Sales, and Technology teams to automate workflows and eliminate manual processes
- Develop AI-powered marketing agents to support various marketing functions
- Establish repeatable AI-enabled marketing processes and document best practices
- Stay current on developments in Generative AI, Agentic AI, AI-driven search, and emerging marketing technologies
- Contribute to Datavail's vision of becoming an AI-forward organization and a recognized leader in helping clients leverage data and AI to drive business outcomes
- Work within Salesforce and Pardot (Marketing Cloud Account Engagement)
- Build and maintain campaign workflows, lists, forms, emails, and reporting
- Analyze campaign performance and provide insights tied to pipeline and revenue outcomes
Requirements
- 2 - 6 years of experience in digital marketing, demand generation, content marketing, partner marketing, or marketing operations
- Experience with Pardot/Marketing CloudAccount Engagement, Salesforce (HubSpot, Marketo, or similar platforms a bonus, but not necessary)
- Experience with Webflow or a similar web platform and built in analytics
- Experience with GA4, Google Ads and Google Search Console
- Working knowledge of HTML and JavaScript
- Understanding of SEO fundamentals and curiosity about AI-driven search evolution
- Strong writing and communication skills
- Interest in enterprise technology, cloud, data, analytics, AI, or IT services
- Strong organizational skills and attention to detail
- Ability to manage multiple projects in a fast-moving environment
- Desire to continuously learn and take on increasing responsibility
Qualifications
- B2B technology marketing experience
- Experience working with AWS, Microsoft, Oracle, Databricks, or similar ecosystems
- Exposure to ABM or partner marketing
- Experience using AI tools within marketing workflows
Skills
- Strong fundamentals in digital marketing, SEO, and AI-driven search
- Initiative and drive to learn rapidly across modern B2B marketing disciplines
- Hands-on experience with marketing automation tools
- Ability to work independently and as part of a team
- Strong analytical and problem-solving skills
- Excellent communication and collaboration skills
Benefits
Join a forward-thinking organization that values continuous learning and growth. This role offers the opportunity to:
- Learn directly from senior marketing leadership and Agentic AI experts
- Gain broad exposure across modern B2B marketing disciplines
- Help shape an emerging AI-era marketing strategy
- Work in a highly visible role with executive exposure
- Grow into larger leadership responsibilities over time
Pay
Competitive compensation package based on experience and qualifications
Schedule
Full-time position with flexible working hours