Digital Marketing Automotive Account Executive
USA TODAY Co., Inc. · Houston, TX · 2 days ago
Marketing$60k–$70k/yrFull-time
About the role
At LocaliQ part of USA Today, we help automotive dealerships win in competitive markets through data-driven, full-funnel marketing strategies designed specifically for the automotive industry.
Responsibilities
- Build and grow relationships with automotive dealership decision makers (GMs, Marketing Directors, Dealer Principals)
- Drive new business while expanding and retaining dealer marketing partnerships.
- Meet with dealership stakeholders face-to-face to uncover inventory, sales and marketing challenges.
- Develop and present automotive-specific marketing strategies, including digital, audience targeting and local market positioning.
- Translate dealer goals (sales, service, inventory turn, OEM compliance) into measurable marketing plans.
- Manage your pipeline and opportunities through Salesforce.
- Partner with internal teams to deliver strong campaign results and long-term client success.
Requirements
- 5+ years of digital automotive marketing experience
- Strong understanding of automotive retail environment, including: Dealer operations and decision-making structure, Sales & fixed ops priorities, Inventory-driven marketing strategies
- Proven ability to build relationships with dealer principals, GMs, and marketing leaders
Qualifications
- Relationship-driven Account Executive with direct experience working with dealers
- Someone who understands dealership operations, advertising challenges, and how to drive measurable results through modern marketing solutions
- Dealer-facing, territory-based role where success comes from being in front of customers, understanding dealership KPIs, and delivering marketing strategies that impact vehicle sales, service traffic and market share
Skills
- Strong consultative selling and presentation skills
- Highly organized, self-motivated, and comfortable working independently in the field
Benefits
Medical, dental, and vision coverage
401(k)
Paid time off
Tuition reimbursement
Career growth opportunities
President’s Club and performance recognition
Pay
The salary for this role will range between $60,000 and $70,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience.
Schedule
Not specified