Jobs · Business Development · Michigan

Digital & Connected TV Sales Executive

WISC-TV · Alpena, MI · 8 mo ago
Business Development$35k/yrFull-time

About the Role

Are you passionate about the evolving landscape of digital advertising and Connected TV (CTV)? Join our innovative team in Alpena, Michigan, and Phase 3 Digital, where you’ll lead the charge in helping local businesses thrive through powerful digital marketing and streaming strategies.

Key Responsibilities

· Lead with digital: build strategic, data-driven campaigns across CTV, OTT, streaming audio, programmatic, and social platforms. · Identify new prospects and present forward-thinking marketing strategies tailored to their digital goals. · Collaborate with internal teams to deliver impactful campaigns and optimize client results. · Maintain a working knowledge of linear TV offerings to supplement digital campaigns when appropriate. · Stay current with trends in digital advertising and streaming technology. · Consistently meet and exceed digital revenue goals.

What You Bring

· Demonstrated success in digital advertising sales, particularly CTV/OTT and streaming media. · Deep understanding of digital metrics, targeting, attribution, and campaign strategy. · Strong communication, storytelling, and consultative selling skills. · Comfort working in a fast-paced, evolving media landscape. · Familiarity with the Alpena, Michigan market is a plus. · Experience with traditional TV advertising is welcome, but not required.

What We Offer

· The compensation range for this role is $35,000 per year to $60,000 per year which includes a guaranteed salary + commission. · High-earning potential with uncapped commissions · Monthly allowances for cell phone and gas · Full benefits package including medical, dental, vision, and life insurance. · Paid time off, holidays, and 401(k) with company match · Supportive culture with ongoing digital sales training and career development

What’s next?

Ready to drive digital success and grow your media sales career with a future-focused team? Apply now and help shape the future of local advertising.

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