Digital Campaign Specialist

About the role

The Digital Campaign Specialist operates within Marketing strategy, campaigns, brand identity, lead generation, email/direct marketing, content, events, market research, and analytics. This role focuses on digital campaign execution, ensuring decisions align with the marketing environment.

The specialist maintains visibility of confirmed facts, pending dependencies, and exceptions while executing digital campaigns. Each checkpoint must document the source, owner, status, and next action, following a digital-focused, campaign-focused, specialized-execution work profile.

Responsibilities

• Maintain digital campaign analytics and tracking, ensuring visibility of source, owner, status, and next action.
• Reconcile logistics role documentation with status tracking for digital campaigns.
• Coordinate digital marketing efforts with deadline management.
• Review documentation and generate reports for digital campaigns.
• Enforce quality control and workflow management for campaign execution.
• Apply data accuracy while managing evidence and deadlines in a digital campaign workflow.
• Document process compliance and escalate issues with clear reasoning.
• Use judgment for follow-ups, especially when campaign execution depends on external confirmations.
• Ensure role-specific handoffs are complete, with exception tracking, documentation, and cross-functional coordination.

Requirements

• Confident use of logistics workflow context and campaign management tools within a marketing environment.
• Ability to apply digital-focused, campaign-focused, specialized-execution in the context of marketing strategy, campaigns, brand identity, lead generation, email/direct marketing, content, events, market research, and analytics.
• Strong attention to detail, ensuring traceability, ownership of unresolved items, and surfacing repeated errors before they cause rework.

Pay

Base salary: $43,000–$68,000 per year.

Schedule

Full-time, 100% remote within the United States.