Creative Director, Experiential

Responsibilities

• Define and execute the creative vision for experiential activations, stunts, pop-ups, installations, events, and experiential expressions of integrated campaigns.
• Lead multidisciplinary teams through ideation, visual storytelling, and spatial concept development.
• Ensure every experience reflects the agency’s creative standards, brand strategy, and cultural point of view.
• Present ideas to clients and partners with clarity from concept through final execution.
• Translate Creative Strategy’s brand insights and strategic foundations into experiential storytelling concepts, guest journeys, and sensorial moments.
• Develop creative territories, moods, and visual worlds to life across mediums.
• Guide teams in crafting experiences that integrate physical and digital dimensions.
• Partner with Creative Strategy, Design (Visual & Spatial), and Production teams to align creative direction with strategic and creative operational goals.
• Collaborate with Visual and Spatial Design Directors to ensure continuity of look, tone, and brand systems across environments.
• Work closely with Production to ensure creative ideas are both ambitious and executable with the highest quality standards.
• Serve as the creative lead in client-facing discussions, bridging creative vision with practical execution.
• Oversee the creative process from concept through on-site execution, ensuring fidelity and excellence at every stage.
• Review and approve creative outputs across design, art direction, and spatial storytelling.
• Partner with Spatial Design to guide pre-visualization, experience mapping, and processes.
• Provide on-site creative direction during builds, installations, and live events as needed.
• Foster a culture of curiosity, collaboration, and creative experimentation.
• Identify and manage relationships with external creative partners–e.g. experiential art directors, designers, fabricators, and collaborators.
• Contribute to agency-wide creative growth through new business opportunities and workshops.

Qualifications

• 8-10+ years of experience in a creative leadership role within an experiential, brand, or integrated agency environment.
• Proven record of delivering concept-driven, multidisciplinary brand experiences.
• Strong portfolio demonstrating spatial storytelling, creative innovation, and cultural fluency.
• Expertise in experiential ideation, creative direction, and design development.
• Strong client presentation, communication, and leadership skills.
• Hands-on familiarity with production and fabrication processes.
• Ability to inspire, direct, and manage teams with empathy, vision, and creative rigor.