Creative Director, Experiential Marketing
TH Experiential · United States · 1 mo ago
RemoteRemoteMarketingFull-time
Key Responsibilities
- Lead the ideation, development, and execution of integrated experiential campaigns that push creative boundaries and meet client objectives.
- Champion and evolve the creative vision for projects, ensuring alignment with brand goals, cultural relevance, and innovative execution.
- Guide cross-functional teams of 2D designers, 3D spatial designers, motion graphic designers, and strategists through the creative process with clarity, inspiration, and decisiveness.
- Serve as a senior creative partner and trusted advisor to clients, offering strategic insight and inspiring confidence through every phase of a project.
- Collaborate closely with strategy, business development, and production leads to ensure creative excellence and strategic alignment.
- Confidently present concepts and campaign thinking to senior client stakeholders and executive teams.
- Manage, mentor, and inspire a team of creatives, providing actionable feedback, fostering growth, and building a collaborative culture of excellence.
- Attract top creative talent and nurture an environment that values originality, inclusivity, and accountability.
- Partner with agency leadership to shape the future of the creative department and elevate TH’s creative profile.
Executional Standards
- Oversee the development of all creative outputs including presentations, visual design, copy, environmental design, and video/motion content.
- Ensure all creative deliverables are cohesive, brand-aligned, and executed to the highest standard.
- Maintain ownership of the creative vision throughout production, actively collaborating with internal and external partners to ensure flawless execution.
Agency Marketing
- Partner with cross-functional leads on a content capture plan for marketing materials.
- Lead the creative team to develop recaps, case studies, and sales/marketing collateral.
- Partner with the marketing team to support website updates, social posts, and award submissions.
Core Competencies
- Strong concept development skills, with a portfolio of impactful experiential campaigns, branded environments, and cross-channel content.
- Ability to translate strategic insights into bold creative direction across in-person, digital, and hybrid formats.
- Deep understanding of brand storytelling, cultural trends, and audience behavior.
- Clear, confident communicator with the ability to inspire teams and clients alike.
- A strong point of view coupled with an openness to collaboration and iteration.
- Ability to lead high-profile campaigns under pressure while nurturing a culture of creativity and care.
Experience & Requirements
- 10+ years of creative experience with a proven track record in experiential marketing, brand activations, and cross-platform campaigns.
- 4+ years in a senior creative leadership role with client-facing experience and team oversight.
- Strong command of visual design, storytelling, and presentation tools (Google, Adobe CC, Figma).
- Familiarity with digital engagement tools and platforms (e.g., AR/VR, interactive content, social media integrations).
- Experience working with multi-agency teams and managing external creative/production vendors.
What Defines Your Style
- You inspire through action and lead with integrity.
- You say "yes" to new ideas and bring others along with you.
- You love solving problems creatively and strategically.
- You’re energized by building culture and growing talent.
- You deliver under pressure without compromising the work, or your team.
How You Elevate Our Culture
- You foster a creative culture rooted in respect, generosity, and a shared pursuit of excellence.
- You’re not only creative—you’re responsible, practical, and clear.
- You show up for your team and your clients with curiosity, humility, and passion.
- You help make TH a place where creativity, innovation, and inclusivity thrive.
Pay
TBD
Schedule
Full-time