Art Director, Experiential
Something Special Studios · New York, NY · 5 mo ago
HybridArt & CreativePart-time
Key Responsibilities
- Create and articulate the visual direction across experiential activations, campaigns, consumer experiences, and branded environments.
- Lead visual ideation and concept development for installations, pop-ups, immersive spaces, and cultural experiences.
- Guide teams through the end-to-end visual development process – ensuring strong conceptual foundations, design excellence, and cohesive storytelling.
- Partner with Creative Directors to shape the visual identity, aesthetic language, and creative direction for both the agency and client work.
- Collaborate with Strategy, Production, and Design teams to align visual output with strategic goals and operational realities.
- Oversee visual development from conception through execution, maintaining quality, consistency, and fidelity across all deliverables.
- Serve as a creative liaison between internal teams, external partners, and clients – ensuring clear communication and visual alignment.
- Support, mentor, and inspire designers and junior creatives – cultivating a culture of collaboration, experimentation, and visual excellence.
- Identify and collaborate with top creative partners, both in-house and freelance, across disciplines such as art direction, design, and spatial storytelling.
- Foster relationships within the creative community, including artists, designers, and fabricators, to enrich project outcomes.
- Support pitch development, presentation storytelling, and visual proposals for new business opportunities.
- Ensure that visual ideas are not only aesthetically exceptional but strategically grounded and feasible within scope.
- Supervise on-site visual execution for installations, brand activations, and live events as required.
Qualifications
- 5–8+ years of creative experience in an agency, studio, or brand environment, with a focus on experiential marketing, brand activations, and/or integrated campaigns.
- A strong portfolio showcasing concept-driven, high-fidelity work – especially immersive, spatial, and experiential storytelling.
- Proven experience developing and directing visual design across complex, multidisciplinary projects.
- Deep understanding of cultural, artistic, and design trends that inform contemporary brand experiences.
- Strong client-facing presence; expert in visual presentation, communication, and storytelling.
- Hands-on familiarity with design, spatial development, and fabrication processes for experiential work.
- An established network of creative collaborators within art, design, and culture.