Jobs · Marketing

Copywriter - Advertising Agency (Automotive)

Affinitiv · Greater Tampa Bay Area · 3 wk ago
MarketingFull-time

About the role

As a Copywriter at Affinitiv, you'll back up the copy team on everything — TV, radio, print, digital, outdoor, direct mail — and jump in to support the Agency whenever a campaign needs an extra hand. We need someone who thinks outside the box, turns around creative content fast, and still hits every client and manufacturer guideline along the way. Retail advertising has its own rhythm, and getting fluent in it is part of the job from day one. You'll be collaborating constantly and working tight deadlines daily — so bring your A-game and your team spirit.

Responsibilities

  • Write automotive campaign concepts, TV and radio scripts, email blasts, P-Max copy, press releases, landing page copy and social ads — across a huge range of tones and formats
  • Pitch creative concepts and campaign ideas, not just execute someone else's
  • Take a creative brief and turn it into copy that fits the client's voice, not a generic template
  • Work closely with the copy, art, account, and production teams to get a job from concept to finished execution
  • Partner with Traffic to keep projects on schedule
  • Show up for staff meetings, brainstorms, and the department's day-to-day — this is a team sport

Requirements

  • 3–5 years of copywriting experience in marketing or advertising
  • Bachelor's degree in English, Communications, or a related field
  • A portfolio that shows range — you can write funny, you can write urgent, you can write "brand-compliant," and you know the difference
  • Strong organizational skills and the ability to juggle multiple projects under tight, recurring deadlines
  • A thick-enough skin to take feedback well and use it
  • Comfort with Mac OS and Microsoft Office (Word, Excel, PowerPoint)
  • Spanish language proficiency is a strong plus — we serve a large and growing Spanish-speaking customer base, and bilingual copy and proofing skills are increasingly part of this role

Work Environment

At Affinitiv, we have the best of both worlds. Our team members have embraced remote work and our Work from Here program allows for remote working and the utmost flexibility while keeping in-person collaboration thriving in a safe work environment. Our Work from Here approach gives team members a choice to work on campus or remote, and leaders can hold in-person or virtual team meetings to collaborate and cultivate relationships.

Benefits

  • Comprehensive benefits package including medical, dental, vision, and 401K (effective day 1)
  • Generous PTO to enjoy time off with family and friends

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