CONTRACT - Search Engine Optimization (SEO) & Discoverability Analyst

About the role

This role is part of the Digital Marketing department at Nintendo of America (NOA) and will provide operational support for Nintendo.com discoverability initiatives, including website search, product visibility, and SEO-related activities. This is a 6-month temporary contract.

Responsibilities

• Analyzes core metrics performance data and makes recommendations through written reports and PowerPoint presentations to key stakeholders.
• In partnership with Discoverability team, identifies SEO opportunities and provides impactful solutions with the goal of increasing overall organic visits to Nintendo’s web presence in the search engines.
• Maintains monitoring of branded/unbranded keyword rankings and creates keyword strategies based on current data trends.
• Collaborates with various Marketing teams to discover new and innovative SEO tactics to implement.
• Conducts in-depth analysis of key competitor SEO performance.
• Documents current SEO strategies and tactics into knowledge base.

Requirements

• 2-3 years of direct SEO experience.
• Understanding of enterprise SEO and its current/future trends.
• Knowledge of keyword research, on-page optimization, technical SEO, content marketing, and link building as they apply to ecommerce websites.
• Background working with websites that have a global footprint and familiarity international SEO strategies.
• Experience with industry tools (Screaming Frog, Google Search Console, Ahrefs, Schema.org).
• Experience using analytics to tell a story (Google Analytics).
• Knowledge of mobile vs. desktop SEO strategies.
• Undergraduate degree in a related field, or equivalent experience.
• Experience with on-site or internal site search tools such as Algolia preferred.

Benefits

This position is hybrid in Redmond, WA. Hybrid positions require regular onsite work following the schedule and guidelines for their division. This position is not open to fully remote status at this time. This contract position includes the base pay range listed below and is eligible for benefits through the employing agency. Agency benefits include eligibility for medical insurance, employee assistance program, and paid sick leave. All benefits are subject to elections, eligibility requirements, plan and program terms. Benefits offerings will be confirmed at the time of offer by the employing agency, and may differ depending on the employing agency partner. Pay Range $38—$52 USD