Content Marketing Manager

About the role

Veloz is a national nonpartisan 501(c)(3) nonprofit focused on driving the transition to electric vehicles through strategic communications, collaborations, and convenings. This position is part of a passionate and collaborative team that aims to change the conversation about electric vehicles (EVs) nationwide.

Responsibilities

• Develop and maintain a social media calendar with strategic content, posts, and analytics
• Post content, manage and maintain all social media profiles for Veloz and Electric For All, growing our online presence and influence
• Work with Veloz's agency contractors to develop organic social support
• Manage and produce user-generated content and community management for both Veloz and Electric For All social channels
• Participate in Veloz and Electric For All events by attending and developing social media activities and post-event messaging
• Create and deploy strong written and visual communications to generate timely content and updates for newsletters, websites, social media, reports, and other materials distributed across Veloz and Electric For All marketing channels
• Provide event support via communications channels including, but not limited to, digital asset creation, updating events on Veloz.org, and creating social media posts and graphics
• Research and implement content marketing and social media strategies to increase our reach and impact, while being responsive and timely to trends, current news, member messaging, and developments with social media posts
• Develop and produce an inventory of visual assets, including photos, videos, and branding
• Ensure that the Veloz and Electric For All brands/tone are consistent across all media
• Work with the communications team on a data-informed strategy to grow the Veloz and Electric For All social media channels and newsletters, while increasing website traffic and conversions on Veloz.org and ElectricForAll.org
• Manage, maintain a record of engagement and growth across all social media platforms for Veloz and Electric For All
• Manage and update Veloz and Electric for All email database including press, members, business development leads, event attendees, etc.
• Analyze and present metrics for Veloz and Electric For All newsletters, social media channels and website to the team to help ensure a continuous virtuous cycle between our programs and our marketing efforts
• Engage with contact form outreach from both ElectricForAll.org and Veloz.org by responding to questions, recommending Veloz's tools and services, and pointing people toward resources
• Provide day-to-day support to the communications leads
• Manage social media and design-related vendor contracts and process invoices as needed
• Be available to participate in key industry conferences, workshops, and seminars, creating assets and activations on behalf of Veloz when appropriate

Qualifications

• Minimum 5 years of experience in marketing, communications, social media management, digital content, or a related field
• Bachelor's degree in communications, marketing, website management, or a related field (or equivalent professional experience)
• Proven track record of creating and executing content creation and marketing strategies that grow brand awareness and audience engagement
• Strong written communication skills, including experience with email marketing, website content, social media content, and other marketing materials
• Understanding of social media platforms (LinkedIn, X, Instagram, Facebook, TikTok) and how to tailor content to different audiences
• Proven project management skills, including timeline management, content planning, vendor coordination, and execution of marketing initiatives
• Highly collaborative work style with the ability to partner across teams and operationalize strategy
• Strong organizational skills, attention to detail, customer service orientation, and ability to manage multiple priorities
• Technologically savvy with experience using digital platforms to support marketing and communications efforts
• Self-driven ambition, intellectual curiosity, and commitment to representing Veloz and its values

Skills

• Knowledge of the electric vehicle industry (or related sectors such as clean transportation, sustainability, or clean energy)
• Mastery of relationship-building skills with external stakeholders including public agencies, government regulators, Fortune 500 companies, startups, and nonprofits
• Proficiency with WordPress, Framer, Outlook, Zoom, Dropbox, Microsoft Office Suite, Mac OS, Google Analytics, Mailchimp, Sprout Social, and Slack
• Familiarity with Web Content Accessibility Guidelines (WCAG)
• Experience with Adobe Creative Cloud or Canva

Benefits

The annual salary range for this position is commensurate with experience. Veloz offers a generous and competitive benefits package that includes medical, dental, vision, a 401k plan, life insurance, employee assistance programs, a wellness program, a monthly mobile phone/internet stipend for remote employees, and more. In addition, Veloz offers paid leave plans which include personal, sick, and vacation time, along with 12 paid holidays.

Commitment to Diversity, Equity & Inclusion

We are committed to an inclusive and transparent recruitment process and recruit and hire without regard to race, national origin, religion, gender, gender identity or expression, sexual orientation, physical ability, marital status, veteran's status, or age. People of diverse backgrounds are strongly encouraged to apply.