Community Outreach Manager
Carmel, Indiana
About the Company
We believe Running Changes Everything. With more than 280 stores and a robust e-commerce site, Fleet Feet is the largest running retailer in the country. Catering to more than runners, we pride ourselves on having an inclusive environment! We believe it’s a privilege to serve and to deliver unmatched service and support when outfitting every customer. We run together to solve problems, reach goals, encourage others and champion our brand.
Overview
Fleet Feet is looking for a passionate, community-focused Community Outreach Manager to lead local marketing initiatives, foster meaningful relationships, and drive customer engagement through creative events and strategic partnerships. In this role, you'll play a vital part in growing our brand, acquiring new customers, and ensuring our store remains a hub for the local fitness and running community.
Responsibilities
- Collaborate with the Operating Partner to design and implement marketing and outreach strategies that align with business goals.
- Cultivate relationships with local organizations, diverse running and fitness groups, and race directors.
- Plan, coordinate, and staff local races and events, ensuring strong brand presence and engagement.
- Manage store events and partnerships to drive in-store traffic and sales.
- Ensure all local marketing aligns with Fleet Feet brand guidelines.
- Work with the Fleet Feet Store Support Team’s regional marketing contact to stay aligned with company-wide initiatives.
- Regularly update website and social media with compelling content for local audiences.
- Spend at least 10 hours per week on the sales floor, using the Fleet Feet outfitting experience to serve customers.
- Provide hands-on support to the Retail Experience Manager and lead by example during floor shifts.
- Equip staff with event knowledge so they can confidently share information with customers.
- Mentor and guide outreach coordinators through weekly one-on-ones and performance development (if applicable).
- Set expectations, delegate effectively, and ensure outreach activities run smoothly.
- Foster a team environment built on trust, collaboration, and community service.
Requirements
- Proven experience in grassroots marketing or community outreach (retail preferred).
- Excellent communication skills in both public and team-facing environments.
- Strong multitasking, time management, and decision-making abilities.
- Comfort with digital tools such as Microsoft Office, Canva, and Google Suite.
- Ties to the local running/fitness community a plus.
- Flexibility to work weekends, evenings, and some holidays.
- Ability to travel locally for outreach and events.
Benefits
- 401(k) with 4% Company Match: Available to employees aged 21+ at company-owned stores.
- Exclusive Discounts: Enjoy savings on industry-leading products and specialized training programs.
- Professional Development: Grow your career through mentorship opportunities, employee resource groups, and ongoing learning sessions designed to help you reach your full potential.
- Community Engagement: Get involved in local outreach and service initiatives that align with our purpose-driven mission.
- Inspiring Team Culture: Join supportive, passionate teammates who live the mission every day.
- Healthcare and Wellness: Full-time employees (30+ hours/week) receive healthcare, wellness, and additional benefits (see Fleet Feet benefits summary for details).
Why You'll Love It Here
- Mission-Driven Culture: You'll be part of a company that believes running changes everything and is committed to making a positive impact in local communities.
- Community Connection: This role allows you to blend a passion for fitness and people while making authentic connections through events and partnerships.
- Growth Opportunities: Fleet Feet invests in its team members through leadership development, mentoring, and cross-functional collaboration.
- Dynamic Work Environment: No two days are the same—from strategy sessions to working events to helping customers find the right fit.
- Team-Oriented Atmosphere: Join a supportive and motivated team that values communication, positivity, and shared success.