Client Strategy Senior Lead - Media

Who You Will Be Working With

We are PMG, a global independent marketing services and technology company that inspires people and brands to believe in anything possible. Our Client Strategy team plays a key role in shaping media strategies that help brands grow, evolve, and connect meaningfully with their audiences.

What You Will Do

• Partner with clients and team members to design and lead strategic, full-funnel media plans tailored to each client’s brand vision, incorporating historical insights and leveraging effective planning tools.
• Oversee budget management and forecasts with a focus on optimizing ad spend to deliver on client KPIs while identifying growth opportunities.
• Lead client communications to establish trust and understanding of business needs, providing clear and consistent updates and proactively identifying areas for growth.
• Collaborate with client strategy leadership and media teams to develop, update, and present strategic media plans and insights using Keynote, PowerPoint, or G-Slides.
• Act as a liaison between clients, internal teams, and external partners, facilitating seamless collaboration and ensuring that strategies align across all channels.
• Ensure operational excellence in managing budgets and forecasts, coordinating with media teams to maintain flexibility for optimizations and aligning media spend with client goals.
• Drive project organization and efficiency by developing project schedules, managing go-to-market operations, and ensuring effective prioritization across team projects.
• Quickly address and resolve challenges to exceed team and client expectations, fostering an environment of responsiveness and continuous improvement.
• Work with media and analytics teams to build reports and dashboards that deliver insights, data, and actionable recommendations to clients.
• Monitor and evaluate omni-channel campaign performance, making budget recommendations, tracking results, and proactively troubleshooting any issues.
• Prepare and present comprehensive client reports across media channels, ensuring data clarity and actionable insights.
• Champion a test-and-learn mindset, coordinating tests, reporting results, and guiding incremental improvements across all channels.
• Thrive in a fast-paced environment with shifting priorities, maintaining effective and timely communication with team members.
• Stay current on industry trends, emerging platforms, and technological advancements to provide clients with innovative, growth-focused recommendations.
• Develop a deep understanding of each client’s business by analyzing the industry landscape, target audiences, competitors, and unique selling points.

Skills & Experience

• 5+ years of experience in Client Strategy, with a bachelor’s degree or equivalent work experience.
• You lead client workstreams and strategy development, connecting media, creative, and analytics into cohesive, results-driven campaigns.
• You bring deep knowledge of media planning, measurement frameworks, and brand performance to guide recommendations that drive business outcomes.
• You confidently present strategic narratives and performance insights to clients, supported by data and a strong understanding of the competitive landscape.
• You work closely with internal teams to brief and align on campaign goals, timelines, and success metrics—ensuring integrated execution.
• You contribute to the growth of others by mentoring junior teammates and creating space for collaboration and shared learning.
• You are proactive, strategic, and detail-oriented, balancing big-picture thinking with day-to-day execution.
• A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
• A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel.

What We Offer

• Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
• Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
• Parental Leave: We provide paid parental leave to support your family during important life events.
• Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
• Fertility and Family Support: Access fertility benefits for all team members and their spouses.
• Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
• Pet Insurance: Protect your pet's health and your finances.
• Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
• Commuter Benefits: Access support for travel and commuting needs, where available.
• Annual Bonus: All employees are eligible for an annual bonus.
• Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
• AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.