Senior Client Strategist

About the role

Playon is seeking a Senior Client Strategist to lead the development and execution of sponsorships and brand partnerships for the company’s National Ad Sales division. This role requires a strong storyteller with experience in brand partnerships and cross-functional collaboration.

Responsibilities

• Participate in the development of MaxPreps' GTM strategy informed by research, analytics, and creative storytelling
• Work with internal teams to turn existing and net-new editorial content and franchises into compelling sponsorships for brand partners
• Derive impactful audience data and insights to be used for brand pitches and marketplace engagement
• Collaborate with Sales to influence revenue pipeline and activate with clients during key pre-and post-sale workflows
• Partner cross-functionally to develop proactive and reactive sponsorship opportunities and tentpole calendars that leverage multichannel content / editorial
• Lead ongoing management and creative development of media kit and marketing materials / templates / decks
• Influence optimization of pre- and post-sale workflows that champion quickness, efficiency, and exceptional client service
• Undergo ongoing analyses tied to brand ethos, marketplace story and supporting marketing materials

Requirements

• Bachelor's Degree and 5+ years sales marketing and/or client strategy experience
• Demonstrated track record of building creative, visual sales materials and informed brand stories
• Experience collaborating with teams and/or managing projects with strong performance and results
• Ability to thrive in multiple environments and effectively work with others to achieve broader business outcomes
• Organized, strategic thinker who’s able to take concepts to reality for brand partners
• Strong written and verbal communication skills
• Interest in and enthusiasm for high school and broader sports marketplace
• Proficient in Figma, Slides, Pitch.com, PowerPoint, Keynote, and other design / presentation tools (e.g. Canva)
• Understanding of the digital landscape including Display, Video, Audio, Social, Branded Content, Events, Data/Targeting, Ad Measurement, and more

Qualifications

• Strong storytelling ability
• Experience in brand partnerships
• Excellent cross-functional collaboration skills
• Proactive problem-solving and adaptability
• Ability to thrive in dynamic and fast-paced environments

Skills

• Strategic thinking
• Collaboration
• Adaptability
• Problem-solving
• Communication
• Data analysis
• Brand storytelling
• Project management
• Visual design
• Sales materials creation

Benefits

• Multiple medical insurance plans
• Dental, vision, life, and disability insurance
• Employee Emergency Fund
• Company equity (stock options)
• Open PTO policy
• 401K plan with company match
• Hybrid/flexible work environment

Pay

$85,000 - $100,000 annually

Schedule

Full-time