Senior Strategist
Responsibilities
- Ensure through collaboration with team members and other Planners that core processes and deliverables are effective in delivering strategic guidance
- Work with our clients to identify business problems and challenges
- Conducting content and website audits
- Collaborate closely with UX, Design, Content, and Project Delivery teams, and creative to communicate their audit findings, give strategic direction, and be able to develop/oversee a junior on doing page tables
- Synthesize research findings into actionable recommendations
- Define and document requirements through business analysis, qualitative consumer research, and web analytics
- Recommend, Plan, Coordinate And/or Execute Pertinent Research, Analysis Activities
- Sector, industry and competitive analyses
- Competitive benchmarking studies
- Qualitative, consumer research (ie. usability testing, focus groups, field study)
- Requirements gathering sessions and stakeholder interviews
- Leading stakeholder interviews and discovery activities
- Provide insight and perspective on the client’s strategic direction
- Collaborate with the team on overall strategy development
- Develop user journeys and experience frameworks
- Define measurement strategies to support ongoing strategy development and site or program optimization
- Provide thought leadership to colleagues and projects in a range of subjects that may include requirements gathering, consumer research and insight, site measurement and marketing and strategic planning
Requirements
- Post-secondary degree in Business, Marketing, Economics, Computer Science, Human Computer Interaction or related subjects preferred
- 5+ years of related experience in the following areas: Account or brand planning, Business analysis, Qualitative research, Quantitative research, web analytics and metric analysis, Information architecture
- 4 years agency/consulting and Internet-related business experiences desired
- Experience in developing proposals and presentations for clients
- Demonstrated ability to communicate complex subject matter, either verbally or in written form
- Demonstrated ability in the marketing research and sciences areas, to establish and analyze complex research studies
- Teamwork and collaboration-oriented
- Detail and results oriented
- Flexible and able to multi-task
- Commitment to learning
Pay
$75,000-$100,000
Schedule
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
Benefits
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do.
Equal Opportunity Employer
We strongly believe that celebrating what makes us different makes us better together.
Contact Information
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For US Job Seekers: Omnicom is an Equal Opportunity Employer. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do.