Chief Marketing Officer

About the role

The Chief Marketing Officer (CMO) will lead the marketing strategy to drive revenue, brand growth, and customer acquisition. They will also lead the E-commerce business to generate double-digit annual revenue growth, lead the VIP loyalty program to generate double-digit annual membership growth, support Retail to achieve double-digit annual revenue growth, grow first-time buyers by 5% across E-commerce and Retail, shape and champion the Road Runner Sports brand, and build and inspire a world-class marketing team.

Responsibilities

• Lead the marketing strategy to drive revenue, brand growth, and customer acquisition
• Lead the Ecommerce business to generate double-digit annual revenue growth
• Lead the VIP loyalty program to generate double-digit annual membership growth
• Support Retail to achieve double-digit annual revenue growth
• Grow first-time buyers by 5% across Ecommerce and Retail
• Shape and champion the Road Runner Sports brand through positioning, storytelling, and the customer experience that makes us the retailer runners trust most
• Build and inspire a world-class marketing team, attracting top talent and creating a culture of innovation, accountability, and performance
• Partner with the CEO and executive leadership team as a key strategic thought partner on business growth, customer strategy, and long-term brand expansion

Requirements

You must have 15+ years of progressive marketing leadership experience including senior or executive-level roles in consumer-facing, omni-channel retail and/or D2C organizations. A proven track record of driving measurable revenue growth through integrated brand, performance, and lifecycle marketing strategies is essential. Deep working knowledge of customer loyalty programs and strong command of analytics, customer data, ROI, and modern marketing technology stacks are also required. Demonstrated ability to build, develop, and retain high-performing marketing teams is necessary. Executive presence and exceptional communication skills with the ability to inspire teams, influence the C-suite, and represent the Road Runner Sports brand with credibility and passion are important. A Bachelor's degree is required; an MBA or advanced degree is preferred. Passion for running, active lifestyles, and the community that defines Road Runner Sports is a must.

Qualifications

Must have a Bachelor's degree; MBA or advanced degree strongly preferred.

Skills

Strong command of analytics, customer data, ROI, and modern marketing technology stacks

Benefits

Competitive executive compensation

Pay

N/A

Schedule

N/A