Chief Marketing Officer

About the role

GZA GeoEnvironmental, Inc. (GZA), a nationally recognized engineering and environmental consulting firm with 780+ professionals across 35 offices, is seeking a strategic and forward-thinking Chief Marketing Officer (CMO) to join its executive leadership team.

Responsibilities

• Set the strategic direction for all marketing and communications initiatives, aligning with corporate growth objectives and evolving market opportunities.
• Led the development and execution of an integrated marketing strategy spanning digital, content, CRM, PR, events, and business development support.
• Partner closely with Principals, Practice Leaders, and Business Development teams to drive client acquisition, retention, and account growth.
• Elevate brand positioning through thought leadership, content strategy, and targeted campaigns that reinforce GZA’s national reputation.
• Build, mentor, and scale a high-performing, multi-office marketing organization; optimize resource allocation to support priority growth initiatives.
• Establish best-in-class processes and standards for proposals, presentations, and marketing operations.
• Leverage analytics, SEO, and performance metrics to assess campaign effectiveness and inform strategic decisions.
• Champion the use of AI and emerging technologies to enhance marketing efficiency, creativity, and impact.
• Oversee CRM system, marketing data infrastructure, and content platforms to ensure operational excellence.
• Support employer branding, recruitment marketing, and M&A integration efforts as part of the firm’s long-term growth strategy.

Qualifications

• The ideal candidate is a strategic, data-driven marketing executive with a track record of building and leading high-performing teams in complex, multi-office organizations—preferably within professional services or A/E/C environments.
• Progressive leadership experience in marketing, including development and execution of integrated marketing strategies.
• Demonstrated success driving growth, brand differentiation, and market expansion.
• Strong executive presence with exceptional communication and stakeholder engagement skills.
• Experience leading distributed teams and influencing cross-functional leadership.
• Proven ability to translate strategy into execution with measurable results.
• High level of business acumen, judgment, and operational discipline.
• Willingness to travel as needed.

Pay

The base salary for this position may range between $150,000.00 to $200,000.00. The actual base salary and total compensation will depend on many factors, including location, candidate experience, education, professional licensure, and other qualifications.