Business Development Manager, Denver, CO

About the Role

Omada by TP-Link is seeking a highly motivated and experienced Business Development Manager to lead sales efforts across the security, low-voltage, and Pro AV distribution channel in a specific regional US market. This role focuses on building and owning high-impact relationships with key partners such as ADI, SDS, Wesco/Anixter, Accu-Tech, Silmar Electronics, and Pioneer Music Company. You will drive sell-through of Omada by TP-Link solutions, networking, wireless, and security products while acting as the face of Omada within these strategic accounts.

Responsibilities

• Own and grow revenue through key security and low-voltage distributors across the U.S., with a focus on ADI, Wesco/Anixter, KOA, Silmar, and Pioneer Music Company.
• Develop deep relationships with buyers, category managers, and regional sales leadership to drive alignment on product strategy and revenue goals.
• Execute joint business plans, promotions, and product launches to boost TP-Link's share of wallet and competitive positioning.
• Conduct regular QBRs, forecasting sessions, and sales reviews to ensure sales objectives are met or exceeded.
• Build net new customers through training and education with consultants and installers; maximize deal registration, inventory availability, and quoting.
• Provide product and sales training to distributor sales teams to ensure they are enabled and incentivized to sell TP-Link.
• Collaborate internally with Marketing, Product, and B2B Sales teams to align distributor activity with broader go-to-market strategy.
• Drive revenue and growth by building committed distributor partnerships that prioritize TP-Link across product lines.
• Forecast demand, manage inventory levels, and eliminate gaps to ensure TP-Link is always ready to ship and win.
• Lead channel-specific promotions and product rollouts to keep TP-Link top-of-mind and top-of-line.
• Monitor and report on market trends, pricing, and competitor movement, turning insights into actionable strategies.

Requirements

• 5-7+ years of experience in channel sales, distribution, or business development within the networking, physical security, or related industries.
• A Bachelor's degree is required.
• Hands-on experience managing key distributors like ADI, Wesco/Anixter, KOA, Pioneer Music Company, Silmar Electronics, or other security distributors/resellers.
• Strong understanding of the B2B market with a 2-tier distribution model (manufacturer → distributor → reseller/dealer).
• Excellent closing skills with proven ability to communicate clearly in various formats (phone, writing, presentations).
• Solid interpersonal skills, self-motivation, and an ownership mindset—you drive results without waiting for permission.
• Proficient with Microsoft Office Suite (Excel, PowerPoint, Word) and comfortable using CRM tools to track KPIs, pipeline, and account activity.
• Ability to quickly learn product features and translate them into value for partners and end-users.
• Strong analytical skills with the ability to interpret sales data, identify trends, and adjust strategy accordingly.
• Willingness to travel as needed for onsite distributor meetings, training sessions, trade shows, and events.

Benefits

• Salary range: $120K - $150K annually, with a results-driven commission plan (60% base pay, 40% variable compensation, with additional upside for over-performance).
• Fully paid medical, dental, and vision insurance (partial premium coverage for dependents).
• Contributions to 401k funds.
• Bi-annual reviews and annual pay increases.
• Health and wellness benefits, including free gym membership.
• Quarterly team-building events.