Brand Marketing Associate Manager
Panda Restaurant Group · Rosemead, CA · 2 wk ago
HybridMarketing$90k–$127k/yrFull-time
Job Responsibilities
- Supports the development of creative briefs, inspiring breakthrough content.
- Executes brand-building and commerce-driving campaigns to drive sales and engagement.
- Oversees end-to-end campaign deliverables, including market tests and commerce sprints.
- Manages project timelines and coordinates cross-functional collaboration.
- Supports larger scale production initiatives, such as POP materials, OOH, social, and TVC shoots.
- Develops training materials and execution tools for Operations.
- Oversees the campaign budget, including invoice processing, expense tracking, and overhead reconciliation.
- Collaborates with teams and agencies to develop post-launch communication recaps.
- Demonstrates a deep understanding of the guest target and translates cultural moments into marketing opportunities.
Requirements
- Bachelor’s degree in Marketing, Communications, or related field.
- Minimum five years of Marketing and Brand-related experience, preferably in the retail/hospitality environment.
- Successfully completed initial and periodic trainings.
- A valid Food Handler's Card within 30 days of employment is required.
Qualifications
- Strong understanding of brand vision and strategy.
- Excellent project management skills.
- Experience with integrated marketing communications planning.
- Ability to manage budgets and oversee campaign execution.
- Effective communication and collaboration skills.
- Understanding of cultural moments and their impact on marketing.
Skills
- Strategic thinking and problem-solving.
- Attention to detail and organizational skills.
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team.
- Proficiency in project management tools and software.
Benefits
- Hybrid Work schedule.
- 401K with company match.
- Yearly bonus opportunity.
- Full medical, dental, and vision insurance.
- On-site fitness center, biometric screening, and flu shot clinic.
- Discounts at Panda restaurants, theme parks, and gym memberships.
- Paid time off starting at 15 days with 7 federal holidays.
- Continuous education assistance and scholarships.
- Income protection including Disability, Life, and AD&D insurance.
- Bereavement leave.
- Equal Opportunity Employer.
Pay Range
Pay Range: P3: $90,000 - $126,500 / Annual
Within the range, individual pay is determined using various factors, including work location and experience.