Brand Manager- CAZADORES

About the role

Your opportunity is to lead the charge on launching exciting new products and driving unforgettable consumer experiences for Tequila CAZADORES in North America. Based in Miami, Florida.

Responsibilities

• Create iconic brand and growth strategies
• Contribute to the development and execution of in-market brand Integrated Activity Plans (IAP)
• Partner with Consumer and Commercial Insights team to understand target local consumers and situation assessments for the brand
• Support and drive Joint Business Planning with commercial and CP&A teams
• Support the Global Senior Brand Director with the refinement of Tequila CAZADORES’ role within the broader Global and local market agave portfolio strategies
• Impact Culture Through Creativity – Create culture-shaping connections
• Coordinate with the PR Agency and work closely with other partner agencies to ensure that all brand content programs and partnerships developed at local level are activated and commercialized effectively in-market
• Support and coordinate Advocacy & On-Premise strategy and programming
• Accelerate Business Performance – Act like brand owner

Skills

• Bachelor’s degree in Marketing or related field required; MBA is ideal and preferred
• 4+ years of experience in brand management or agency experience leading multiple marketing projects
• Experience in spirits, beverage, fast moving consumer goods business, lifestyle brands or at an experiential agency
• Experience in multiple disciplines (e.g. digital, social, experiential, media, sponsorships), with experience leading innovation projects from concept to commercialization and launch
• Understanding of profit drivers and commercial focused approach to brand planning
• Ability to analyze available information including the comprehension of the competition and category for the purposes of preparing reports, presentations, providing insights, recommendations and solving problems to grow the brand
• Passionate, innovative, and creative marketer eager to put the consumer at the heart of all activities first to achieve results
• Well organized, independent thinker, able to multitask and confident in ability to conduct oneself in an ethical and professional manner consistent with our company values
• Influential communicator with strong interpersonal skills

Leadership Agility

We seek talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person’s identity.

Perks of Working for us

• Competitive Pay Package
• Competitive Holiday/Paid Time Off, plus additional days offered (i.e., volunteer day, allowing you to give back to the community)
• Retirement/Pension Plan
• Medical, Critical Illness, and Life Insurance
• Employee Assistance Programs
• Best-in-class, family-friendly, and inclusive leave policies