Brand and Content Lead

About the role

We are seeking a Brand & Content Lead to join our team. This role lives in Strategy & Operations / Manage pillar and will help define brand holistically.

Responsibilities

• Operational ownership of our video series on the future of work.
  • Production cadence, guest pipeline, publishing rhythm.
• A consistent FutureFit AI voice across the website, social, decks, episode collateral, and founder communications.
  • Brand voice and identity.
• The primary distribution surface for the brand.
  • LinkedIn and short-form video.
• Steady cadence of clips, posts, and supercuts.
  • Primary distribution surface for the brand.
• Written content:
  • Show notes, episode pages, guest bios, newsletter copy, founder communications.
• Writing is roughly half of this role.
  • Sharp written communication.
• Cross-functional partnership:
  • Close work with Marketing and Growth on distribution, and with external production partners on the show.

Requirements

One to five years in brand, content, marketing, or media production. We are open at both ends of the range.

Demonstrated fluency with LinkedIn as a B2B platform, with a feel for what works in a serious, professional industry.

Comfort with short-form video as a creative and editorial tool.

You do not have to be the editor, but you should be able to brief one, QA a cut, write a hook, and understand pacing for vertical formats.

Sharp written communication.

The ability to draft in a voice that is not your own and hold it consistently across surfaces.

A demonstrated ability to ship on cadence rather than on inspiration.

Fluency with the modern AI toolkit for content production and operations.

Bonus Points

• Direct experience producing or operating a B2B video podcast.
• Content experience in B2G, government, philanthropy, or otherwise regulated industries.
• Light video editing chops.
• Background in workforce development, AI, or B2B SaaS.

Qualifications

Your alma mater isn’t our focus. Your grit, hunger, and drive are.

If you learn continuously, tackle challenges head-on, and know your strengths and gaps intimately, you’re our person.

Location

This role is hybrid in either New York City or Toronto. For candidates living in Toronto, our office is conveniently located at 325 Front St West (a short walk from Union Station). Open to remote, east coast.

Travel Expectations

Although this role is hybrid, you may be expected to travel up to once per quarter, primarily for show recordings, offsites, or events.

Pay

The base salary range for this role is USD $80,000 to $130,000 in New York and CAD $75,000 to $115,000 in Toronto. This range reflects the varying levels of expertise and responsibilities that will be determined through the interview process, based on applied experience and other criteria established by the hiring committee.

Hiring Journey

At FutureFit AI, our hiring process is designed to help you assess whether this role and our culture are the right fit based on your unique skills, mindset, and experiences. We move fast and work with intensity, so we want you to get a real sense of that from the start. Each journey includes a mix of interviews and a performance challenge. For this role, that might look like:

• Online Application
• Initial Screen with Director of People & Culture
• Interview with Hiring Manager (VP Strategy & Operations)
• Performance Challenge
• Final 1:1 Interviews
• Final Decision

Generally, this entire process takes around 6 weeks, although the timing can vary due to specific candidate circumstances.