Associate Director, Market Access Strategic Marketing

This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation in the pharmaceuticals and biotech space. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements.

Responsibilities

• Develop and execute a comprehensive digital marketing strategy for Market Access
• Collaborate with the Global Omnichannel team to enhance digital presence
• Lead content development for the external Market Access website
• Review and ensure compliance of digital materials with business objectives
• Manage operational tactics like service agreements and budget for digital efforts
• Incorporate outcomes studies into non-personal communication campaigns
• Understand complex healthcare provider dynamics in the market access landscape

Qualifications

• Bachelor's degree in marketing, business, or life sciences; MBA preferred
• 10+ years in biotech/pharma with 7+ years in digital marketing
• Experience in oncology drug class and product launches preferred
• Strong market access experience with health systems and community oncology practices
• Entrepreneurial spirit and disruptive mindset

Benefits

• Comprehensive medical, dental, and vision coverage
• 401(k) plan with contributions
• Life insurance and wellness programs
• Paid time off and flexible schedules
• Employee stock purchase plan and potential equity awards

Pay

$153,100 – $203,100 annually

Location: Remote - US based candidates only, no visa sponsorship available