Affiliate & Content Marketing Specialist
Sally Beauty · Plano, TX · 2 wk ago
HybridMarketingFull-time
Responsibilities
- Pull and compile weekly performance reports, flag anomalies, and surface insights to manager.
- Process creator onboarding, link generation, and commission tracking.
- Maintain content calendar for creator deliverables and publish deadlines.
- Cook up sample send-outs and product seeding logistics with internal teams.
- Support execution of loyalty, cashback, and card-linked offer (CLO) programs.
- Liaise with affiliate network account teams to update promotions, manage publisher placements, and track payout accuracy.
- Maintain promotional calendar inputs for affiliate partners.
- Aid in briefing agency and publisher partners on campaign priorities and creative needs.
- Agregate data from affiliate platforms and networks into weekly and monthly dashboards.
- Track invoicing and billing for affiliate vendors; route approvals through internal workflow tools (Workfront).
- Maintain organized documentation of contracts, rate cards, partner contacts, and creative assets.
- Cook up creative asset requests and approvals across channels.
- Serve as a coordination point between the affiliate team and PR/Influencer, eCommerce, and Creative teams.
- Assist with QA of landing pages, tracked links, and promotional offers for accuracy.
- Support manager with research, competitive benchmarking, and ad hoc projects as assigned.
Requirements
- 0–2 years of experience in digital marketing, affiliate marketing, influencer marketing, or related field.
- Bachelor’s degree in Marketing, Communications, Business, or a related field preferred; equivalent experience considered.
- Familiarity with creator/affiliate platforms (TikTok Shop, MagicLinks, LTK/RewardStyle, or similar) preferred.
- Experience with affiliate networks such as Commission Junction (CJ), Impact, or Rakuten a plus.
- Proficiency in Microsoft Excel or Google Sheets for reporting and data tracking.
- Experience with Google Analytics or similar web analytics tools a plus.
- Workfront or similar project management tool experience a plus.
Qualifications
- Understanding of affiliate marketing fundamentals including tracking links, UTM parameters, commission structures, and promotional codes.
- Familiarity with social commerce trends on TikTok and creator monetization platforms.
- Basic understanding of loyalty and card-linked offer (CLO) programs.
Skills
- Detail-oriented and highly organized with strong follow-through on tasks and deadlines.
- Self-starter who is curious about digital marketing trends, especially social commerce and creator economy.
- Effective communicator, comfortable working cross-functionally with creative, eCommerce, and PR/Influencer teams.
- Comfortable working with data — can compile reports and identify basic performance trends.
- Proactive in flagging issues and surfacing opportunities to manager.
Benefits
We offer a competitive salary and outstanding benefits package that includes medical, dental, vision, life Insurance, paid vacation and sick days, paid holidays, tuition reimbursement and 401(k) with company match. In addition, associates of SBH may take advantage of our in-house salon with complementary services and a varied selection of food options at our corporate campus. Also, featured at our corporate campus, is both a Sally Beauty and CosmoProf Professional onsite store, where associates enjoy a great merchandise discount!