Account Director, Advertising Performance
The audio revolution is here – and iHeart is leading it! iHeartMedia, the number one audio company in America, reaches 90% of Americans every month – a monthly audience that’s twice the size of any other audio company, almost three times the size of the largest TV network, and almost four times the size of the largest ad-supported music streaming service. Because we reach almost every community in America, we’re committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity. Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone.
About the role
At iHeartMedia, our media savvy team focuses on ensuring a strategic and successful execution across our full audio and digital product suite including the latest broadcast, podcast, streaming audio, social, video, display media, and custom tactics. We are seeking an outstanding Account Manager to join our team to lead and maintain a roster of clients represented by independent agency partners. This Account Manager will have the opportunity to think strategically and support the development of key growth areas for iHeartMedia, and team with sales, client partnerships, pre-sale campaign development, social, programming, creative production, research, ad/pod operations and inventory management to ensure smooth campaign management. The position requires extensive cross-group coordination at all levels, excellent communication and analytic skills, and strong organizational skills. The right candidate should have some knowledge and experience of both broadcast and digital media space. This person is a self-starter and entrepreneurial project manager, capable of motivating internal and external teams, as well as communicating effectively with both junior and executive level clients. Responsible for maintaining excellent relationships with internal departments as well as with independent media agencies by providing outstanding campaign management, client service, and campaign wrap-up reports, driving incremental revenue and client renewals.
Responsibilities
- Generates best in class strategic proposals combining ideation, research, statistical data and graphics.
- Identifies the target audience for a campaign and decides how best to communicate to that audience.
- Collaborates with team members to understand the clients’ business objectives and develop comprehensive media strategy.
- Daily involvement and understanding in the media buying, planning and execution of each campaign.
- Maintains and optimizes client campaigns to improve overall performance against pre-determined benchmarks on an ongoing basis.
- Responsible for full delivery against dollars booked across all broadcast, digital, social, and podcast deliverables.
- Works with ad/pod ops to provide critical thinking and troubleshoot any creative/tracking opportunity