VP of Marketing (Remote)

About the role

For our client, we are seeking a VP of Marketing to join the team of a leader in the Information Technology space. This is a senior marketing leadership role focused on building a scalable, revenue-oriented marketing organization. The leader will own brand strategy, demand generation, and go-to-market execution in close partnership with Sales Operations and other cross-functional stakeholders. This position will shape market positioning, strengthen lead flow, and elevate the company’s visibility across digital, content, partner, and event channels. Location: Remote - US based candidates only, no visa sponsorship available

Responsibilities

• Develop and execute a comprehensive marketing strategy
• Build, lead, coach, and develop a high-performing marketing team
• Oversee demand generation initiatives across multiple channels
• Establish campaign strategies for service lines and technology partnerships
• Partner with Sales Operations to optimize lead management processes
• Own brand strategy, messaging, and market positioning
• Develop sales enablement materials and thought leadership content
• Lead content marketing and social media strategies
• Optimize the website for user experience and lead generation
• Manage the marketing technology ecosystem, including Salesforce and analytics solutions
• Analyze campaign performance and provide actionable recommendations
• Execute co-marketing initiatives with strategic partners
• Plan and manage webinars, conferences, and partner events
• Align marketing activities with company priorities through cross-department collaboration
• Establish scalable marketing processes and planning frameworks

Qualifications

• 8+ years of progressive marketing experience
• Experience in B2B consulting or a related environment
• Proven success in demand generation tied to revenue growth
• Experience building and scaling marketing teams
• Strong digital marketing knowledge, including SEO, content marketing, and paid media
• Proficient in CRM and marketing technology platforms like Salesforce
• Analytical mindset with data-driven decision making
• Excellent communication and executive stakeholder management skills
• Bachelor's degree in Marketing, Business, or a related field

Benefits

• Build and scale the internal marketing function
• Path to expanded leadership responsibilities
• Competitive salary with bonus potential
• Comprehensive benefits and PTO package
• Flexible, remote work environment with a strong company culture

Pay

Compensation: $150,000 – $180,000 annually