VP of Brand Partnerships - TV Measurement AdTech Platform (Chicago)

Vision & Mission

The company is dedicated to transforming the way television advertising is planned, optimized, measured, and monetized. We aim to provide innovative solutions that enhance brand partnerships and drive measurable results.

About the role

You will lead the sales efforts to new advertiser clients across key product categories, engage with marketing, media, and insights leaders at Fortune 500 brands, and their ad agencies, to understand their needs and position the value of the company. You will also work with leadership to develop a targeted list of prospect accounts, maintain a solid pipeline of meeting and proposal activity, and actively utilize CRM software to track progress against sales outreach goals, deal activity, and performance against financial targets.

Responsibilities

• Drive sales efforts to new advertiser clients across key product categories.
• Engage with marketing, media, and insights leaders at Fortune 500 brands, and their ad agencies, to understand their needs and position the value of the company.
• Work with leadership to develop a targeted list of prospect accounts, and maintain a solid pipeline of meeting and proposal activity.
• Actively utilize CRM software (HubSpot) to track progress against sales outreach goals, deal activity, and performance against financial targets.
• Meet quarterly bookings and revenue sales targets.
• Work closely with the Media Analytics and Client Service team to ensure that proposals are scoped appropriately and that client value is maximized.
• Work alongside the marketing team to develop and refine sales collateral, including presentations and marketing material.
• Attend relevant industry conferences and networking events to evangelize the company in the marketplace and generate new sales leads.

Requirements

• 7+ years of sales experience within the adtech, marketing, data/analytics, and/or advertising research industries.
• Experience selling into marketing, media, and/or insights leaders in one or more of the following verticals: Pharma, Insurance, Wireless, Financial Services, Food/Beverage, CPG, or Retail.
• Extensive experience driving revenue growth by identifying and bringing new products and services to market.
• Proven ability to drive new business and meet aggressive sales targets.
• Demonstrated skill at building consultative relationships with clients in order to be seen as a partner, and not a vendor.
• Ability to easily navigate and comfortably work alongside cross-functional internal teams, including marketing, analytics, product, and technology.
• Broad and deep experience developing and commercializing new growth platforms and revenue models.
• Collaborative, adaptive style that enables effective leadership of people from diverse backgrounds and skill sets.
• Comfortable working with ambiguity and driven by the excitement of building business from the ground up.

Qualifications

• BS/BA degree in Marketing, Business Administration, Communications, or related field.
• Proven success in sales and business development roles.
• Strong communication and presentation skills.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Experience with CRM software (HubSpot).

Skills

• Strategic thinking and problem-solving skills.
• Excellent interpersonal and communication skills.
• Ability to build and maintain strong relationships with clients and colleagues.
• Proficiency in Microsoft Office Suite.

Benefits

Our company offers competitive compensation, comprehensive benefits package, professional development opportunities, and a dynamic work environment.

Pay

Competitive salary commensurate with experience.

Schedule

Full-time position with flexible working hours.