Jobs · Marketing · New York

VP, Global Brand Partnerships

Nova Sky Stories · New York, NY · 1 wk ago
On-siteMarketing$204k–$270k/yrFull-time

About the role

We are seeking a rare kind of operator — a VP, Global Brand Partnerships to architect and own Nova Sky Stories’ global brand revenue engine.

This role sits at the center of how Nova scales — transforming our drone light shows into one of the most premium, in-demand brand storytelling platforms in the world. You won’t just grow sponsorship revenue; you’ll redefine what brand partnerships look like in experiential media.

Responsibilities

  • Define Nova’s Role in Culture
    • Identify the cultural moments, properties, and environments where Nova becomes a defining presence — from global sporting events and music festivals to fashion weeks, marquee city moments, and seasonal spectacles
    • Shape where and how Nova shows up across the global cultural landscape, embedding the platform into high-impact experiential moments
    • Proactively originate relationships with global brands, agencies, and partners — positioning Nova as a must-have platform before formal deals exist
    • Establish the strategic framework for brand participation, including category exclusivity, partnership tiers, and brand standards that protect long-term premium positioning
    • Build the narrative, data, and performance storytelling that translates cultural relevance into measurable brand impact
  • Lead Enterprise & Strategic Partnerships
    • Originate, structure, and close Nova’s most strategic global deals — including multi-market, multi-year, and category-defining partnerships
    • Partner directly with the CEO and executive team on marquee accounts and high-stakes negotiations
    • Own senior relationships with CMOs, agency leadership, and key IP/rights holders
    • Structure complex, multi-party agreements across brands, Nova, and external stakeholders
  • Build Scalable Global Properties
    • Define, build, and evolve Nova’s shows into scalable global “properties” with clear positioning, audience, and long-term brand value
    • Design the commercial architecture for each property — including sponsorship inventory, rights, integrations, and tiered partnership models
    • Ensure each property is differentiated, culturally relevant, and commercially compelling
    • Identify and secure long-term partners aligned with both creative vision and revenue strategy
    • Partner cross-functionally (creative, production, leadership) to embed monetization into the foundation of every show
    • Continuously refine property strategy based on performance, partner feedback, and market opportunity
  • Establish Commercial Discipline & Scale
    • Define pricing strategy, category rules, and deal governance to maintain premium positioning at scale
    • Create the systems that enable consistent, repeatable global revenue growth
  • Own Activation, Retention & Long-Term Value
    • Lead the full partner lifecycle — from activation through renewal — ensuring world-class execution across global shows
    • Build measurement and ROI frameworks that clearly demonstrate value to partners and drive long-term retention
    • Ensure Nova becomes a core platform within brand storytelling strategies
    • Continuously improve partnership performance through data, insights, and creative collaboration
  • Build the Team & Function
    • Build and lead a high-caliber, senior partnerships team, expanding across regions and categories as the business scales
    • Design an organization that supports both enterprise deal-making and global sponsorship execution
    • Establish a culture of commercial excellence, accountability, and strategic thinking
    • Partner closely with creative, production, and executive leadership to align storytelling with monetization

    Requirements

    • 12–15+ years of progressive experience in brand partnerships, business development, or commercial leadership — within agencies, brand-side organizations, or properties that have built partnership models from the ground up
    • A proven track record of building and scaling multi-market or global revenue streams, ideally across experiential, live entertainment, sports, media, or adjacent industries
    • Demonstrated success structuring and closing large-scale, multi-year, multi-market partnerships with global brands, agencies, or enterprise clients
    • Deep, senior-level relationships with CMOs, global brand leaders, agency executives, and key decision-makers — with the ability to originate opportunities and accelerate deal cycles
    • Experience operating at the intersection of brand, media, IP, and live/experiential environments, including complex, multi-stakeholder ecosystems
    • Strong commercial systems thinking — with the ability to design and scale pricing models, sponsorship architecture, deal governance, and revenue operations
    • Executive-level commercial acumen, with ownership or significant influence over $10M+ revenue streams, pipelines, or portfolios
    • Proven ability to lead through influence across cross-functional teams (creative, production, operations, legal, finance) in high-stakes deal environments
    • Experience building and leading high-performing partnerships or commercial teams, ideally across regions or global markets
    • Sharp strategic judgment — able to balance long-term platform building with near-term revenue delivery
    • Comfort operating in a fast-moving, global environment, with frequent travel and senior external engagement

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