VP, Brand Marketing
for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections where there is real specific content. No job title heading. No Job ID etc. Remove boilerplate like EEO, scam warning, application instructions, etc. Must preserve all substantive info.
We need to parse the posting.
Let's extract sections:
- About the role: description of role, responsibilities, etc. Could be "About the role" heading.
- Responsibilities: bullet list of duties.
- Requirements/Qualifications/Skills: maybe combine.
- Benefits: maybe not explicit; there is mention of flexible workplace, values, but not explicit benefits like health, etc. There's "Flexible Workplace Strategy" description but not benefits per se. There's no explicit benefits like health insurance, 401k, etc. So we should not create Benefits section unless posting actually states them. It does mention flexible workplace, values, but not benefits. So skip Benefits.
- Pay: there is "Base Salary Pay Range $264,500—$300,000 USD". That's pay info. So include Pay section.
- Schedule: there is location hybrid role based in NYC or Austin, flexible workplace model, mention of hybrid-remote etc. That's schedule info. So include Schedule.
- Also maybe "Qualifications" section: "You Might Be a Fit If You Have ..." includes requirements.
- Skills: maybe "Nice To Have" list.
We need to avoid duplication.
Let's extract substantive content:
About the role: The first paragraph describing Algolia and the role: "Algolia is the retrieval intelligence layer...". Then description of VP of Brand responsibilities. Could be under About the role.
Responsibilities: bullet list from "Your Role Will Consist Of" and maybe also from earlier paragraphs. Let's list:
- Develop and own Algolia's global brand strategy, positioning, voice, and visual identity, ensuring alignment to GTM strategy and adherence across all segments, verticals, regions, and channels.
- Lead the planning and execution of brand campaigns and activations to produce measurable increases in brand awareness and meaningful impact to pipeline and revenue growth.
- Build, grow, and manage an in-house creative team to scale creative output.
- Own and optimize a portfolio of external agency relationships from selection and onboarding through performance management.
- Partner with the CMO and marketing leadership team to define how brand investment supports broader GTM and revenue goals.
- Drive brand adoption and consistency across internal teams, the partner ecosystem, and the customer base, acting as Algolia's internal steward of brand standards.
- Establish brand health metrics and reporting that connect brand performance to business impact, and use that data to prioritize investment.
- Partner closely with Product Marketing, Demand Generation, Field Marketing, and Corporate Communications to ensure brand campaigns are integrated into broader marketing and GTM programs.
- Manage the brand budget, balancing investment across campaigns, agencies, and internal team growth.
- Represent brand at the executive level, communicating strategy, results, and investment needs to senior leadership and cross-functional stakeholders.
Also earlier: "The VP of Brand, will own brand activations across target markets, verticals, and ICPs — translating strategy into brand campaigns that drive measurable increases in brand awareness, pipeline, and revenue growth." That's similar.
We'll include these bullet points.
Requirements/Qualifications: from "You Might Be a Fit If You Have" list:
- 10+ years of experience in brand strategy and brand marketing, with a track record of leading brand activations and campaign execution at global scale.
- Demonstrated success driving measurable increases in brand awareness that connect directly to business/performance outcomes
- Experience building, growing, and managing in-house creative teams from the ground up.
- Extensive experience managing external creative and brand agencies, including scoping, selection, and performance accountability.
- Strong executive communication and collaboration skills, with experience operating as a key member of a marketing leadership team.
- A track record of driving brand adoption across complex, cross-functional organizations — including internal teams, partners, and customers.
- Experience in B2B SaaS marketing is a plus.
- Familiarity with brand tracking and measurement tools, and connecting brand metrics to pipeline/revenue systems
Also maybe "Nice To Have" list:
- Experience building a brand for a developer-facing, platform, or technical product company.
- Experience leading a brand through a major company milestone (IPO, acquisition, rebrand, or category creation).
- Global/international brand experience, including navigating regional nuance across NA, EMEA, and APAC.
We could treat Nice To Have as Skills or Additional Qualifications.
We need sections: maybe "Qualifications" for required, and "Preferred Qualifications" or "Skills" for nice-to-have. But the instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can choose which to include.
We have Requirements (maybe same as Qualifications). We'll include Requirements for the must-have list. Skills for nice-to-have.
Pay: include base salary range.
Schedule: location hybrid role based in NYC or Austin, flexible workplace model, mention of remote/hybrid options.
Let's craft.
We must not include boilerplate like EEO, scam notice, values list? The values list "WE’RE LOOKING FOR SOMEONE WHO CAN LIVE OUR VALUES: GRIT ..." is maybe considered boilerplate? It's part of posting but could be considered substantive? It's about company values. Might be considered substantive but could be considered fluff. The instruction: remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. Values list is not exactly those, but could be considered fluff. However it's part of the posting describing culture. Might be okay to keep? The instruction says preserve ALL substantive information; do NOT invent or summarize away detail. Values list is substantive? It's describing desired traits. Could be considered part of "You Might Be a Fit If". But it's separate. I'd include it maybe under "Skills" or "Qualifications"? But it's more about personal attributes. Could be included as a bullet list under "Qualifications". However the instruction says prefer a few substantive sections over many thin ones. We could incorporate values into Qualifications or Skills.
But we already have Qualifications (must-have) and Skills (nice-to-have). Values could be added to Skills.
Let's decide: We'll include sections: About the role, Responsibilities, Requirements (must-have), Skills (nice-to-have + values), Pay, Schedule.
We'll not include Benefits.
Now craft HTML.
Use for each section heading.
Use - for lists.
Use
for prose.
We need to ensure we don't repeat job title.
Let's write About the role paragraph: combine the initial description and role overview.
Paragraph: "Algolia is the retrieval intelligence layer that turns intent into trusted, decision‑grade outcomes. Powering more than 1.7 trillion queries a year for over 18,000 customers with millisecond latency and 99.999% reliability, we are the recognized leader for Search and Product Discovery by top industry analyst firms. The Algolia platform turns a company's products, content, and business rules into data that humans, applications and AI agents can act upon. The result is trusted customer experiences with stronger conversions for measurable business impact. The Vice President of Brand is responsible for leading Algolia’s global brand strategy and creative presence. This seasoned marketing leader will lead a team of in‑house and agency creatives to develop a differentiated brand strategy, positioning Algolia as the company defining a new category – 'Retrieval Intelligence' – within the Discovery Economy: every market where intent is matched against a large, fast‑changing, economically valuable catalog. As the VP of Brand, you will be responsible for Algolia’s visual identity and brand messaging, along with brand experiences that bring the brand to life for customers, partners, developers and prospects – & increasingly, for the AI agents & answer engines that now discover, evaluate & recommend on their behalf. The VP of Brand, will own brand activations across target markets, verticals, and ICPs — translating strategy into brand campaigns that drive measurable increases in brand awareness, pipeline, and revenue growth. You will set the standard for what great brand execution looks like at Algolia, balancing big‑picture strategy with hands‑on execution. As a key member of the Marketing leadership team, you will work closely with Product Marketing, Demand Generation, Field Marketing, Corporate Marketing, Sales, Developer Relations, Analyst Relations, and Customer Experience teams to ensure brand reach and consistency across the company — as well as ensuring brand reach via our partner ecosystem, and customer base. This is a role for a brand leader excited about the opportunity to define a category and build Algolia's brand from the ground up as we establish ourselves as the leader in Retrieval Intelligence."
That seems good.
Now Responsibilities: list bullet points from "Your Role Will Consist Of". We'll include those 10 bullets.
Now Requirements: list bullet points from "You Might Be a Fit If You Have". We'll include those 8 bullets.
Now Skills: list bullet points from "Nice To Have" plus maybe the values list. Let's include Nice To Have bullets (3) and values list (GRIT, TRUST, CANDOR, CARE, HUMILITY). Could be separate bullets.
Now Pay: paragraph with base salary range.
Now Schedule: paragraph about location hybrid role based in NYC or Austin, flexible workplace model, mention of remote/hybrid options.
Let's extract schedule text: "LOCATION This is a hybrid role based in either New York City or Austin. Algolia does not discriminate on the basis of race, color, religion, sex, age, national origin, military status, veteran status, disability status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. The annual base salary compensation range for this role reflects market pay data within this location. The exact compensation offered for this role may vary depending on specific location and job-related knowledge, technical skills, and experience; and is only one part of our Total Rewards philosophy to compensate and recognize employees for their work. Base Salary Pay Range $264,500—$300,000 USD Flexible Workplace Strategy Algolia’s flexible workplace model is designed to empower all Algolians to fulfill our mission to power search and discovery with ease. We place an emphasis on an individual’s impact, contribution, and output, over their physical location. Algolia is a high-trust environment and many of our team members have the autonomy to choose where they want to work and when. We have a global presence with offices in Paris, NYC, London, Sydney and Bucharest, however we also offer many of our team members the option to work remotely either as fully remote or hybrid-remote employees. Positions listed as "Remote" are only available for remote work within the specified country. Positions listed within a specific city are only available in that location - depending on the role it may be available with either a hybrid-remote or in-office schedule."
We need to remove EEO line (the non-discrimination line). Also remove the repeated base salary line? We'll keep Pay section separate. For Schedule we can keep: "This is a hybrid role based in either New York City or Austin. Algolia’s flexible workplace model is designed to empower all Algolians to fulfill our mission to power search and discovery with ease. We place an emphasis on an individual’s impact, contribution, and output, over their physical location. Algolia is a high-trust environment and many of our team members have the autonomy to choose where they want to work and when. We have a global presence with offices in Paris, NYC, London, Sydney and Bucharest, however we also offer many of our team members the option to work remotely either as fully remote or hybrid-remote employees. Positions listed as "Remote" are only available for remote work within the specified country. Positions listed within a specific city are only available in that location - depending on the role it may be available with either a hybrid-remote or in-office schedule."
We should also maybe mention that it's hybrid role
- for lists.
Use
for prose. We need to ensure we don't repeat job title. Let's write About the role paragraph: combine the initial description and role overview. Paragraph: "Algolia is the retrieval intelligence layer that turns intent into trusted, decision‑grade outcomes. Powering more than 1.7 trillion queries a year for over 18,000 customers with millisecond latency and 99.999% reliability, we are the recognized leader for Search and Product Discovery by top industry analyst firms. The Algolia platform turns a company's products, content, and business rules into data that humans, applications and AI agents can act upon. The result is trusted customer experiences with stronger conversions for measurable business impact. The Vice President of Brand is responsible for leading Algolia’s global brand strategy and creative presence. This seasoned marketing leader will lead a team of in‑house and agency creatives to develop a differentiated brand strategy, positioning Algolia as the company defining a new category – 'Retrieval Intelligence' – within the Discovery Economy: every market where intent is matched against a large, fast‑changing, economically valuable catalog. As the VP of Brand, you will be responsible for Algolia’s visual identity and brand messaging, along with brand experiences that bring the brand to life for customers, partners, developers and prospects – & increasingly, for the AI agents & answer engines that now discover, evaluate & recommend on their behalf. The VP of Brand, will own brand activations across target markets, verticals, and ICPs — translating strategy into brand campaigns that drive measurable increases in brand awareness, pipeline, and revenue growth. You will set the standard for what great brand execution looks like at Algolia, balancing big‑picture strategy with hands‑on execution. As a key member of the Marketing leadership team, you will work closely with Product Marketing, Demand Generation, Field Marketing, Corporate Marketing, Sales, Developer Relations, Analyst Relations, and Customer Experience teams to ensure brand reach and consistency across the company — as well as ensuring brand reach via our partner ecosystem, and customer base. This is a role for a brand leader excited about the opportunity to define a category and build Algolia's brand from the ground up as we establish ourselves as the leader in Retrieval Intelligence." That seems good. Now Responsibilities: list bullet points from "Your Role Will Consist Of". We'll include those 10 bullets. Now Requirements: list bullet points from "You Might Be a Fit If You Have". We'll include those 8 bullets. Now Skills: list bullet points from "Nice To Have" plus maybe the values list. Let's include Nice To Have bullets (3) and values list (GRIT, TRUST, CANDOR, CARE, HUMILITY). Could be separate bullets. Now Pay: paragraph with base salary range. Now Schedule: paragraph about location hybrid role based in NYC or Austin, flexible workplace model, mention of remote/hybrid options. Let's extract schedule text: "LOCATION This is a hybrid role based in either New York City or Austin. Algolia does not discriminate on the basis of race, color, religion, sex, age, national origin, military status, veteran status, disability status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. The annual base salary compensation range for this role reflects market pay data within this location. The exact compensation offered for this role may vary depending on specific location and job-related knowledge, technical skills, and experience; and is only one part of our Total Rewards philosophy to compensate and recognize employees for their work. Base Salary Pay Range $264,500—$300,000 USD Flexible Workplace Strategy Algolia’s flexible workplace model is designed to empower all Algolians to fulfill our mission to power search and discovery with ease. We place an emphasis on an individual’s impact, contribution, and output, over their physical location. Algolia is a high-trust environment and many of our team members have the autonomy to choose where they want to work and when. We have a global presence with offices in Paris, NYC, London, Sydney and Bucharest, however we also offer many of our team members the option to work remotely either as fully remote or hybrid-remote employees. Positions listed as "Remote" are only available for remote work within the specified country. Positions listed within a specific city are only available in that location - depending on the role it may be available with either a hybrid-remote or in-office schedule." We need to remove EEO line (the non-discrimination line). Also remove the repeated base salary line? We'll keep Pay section separate. For Schedule we can keep: "This is a hybrid role based in either New York City or Austin. Algolia’s flexible workplace model is designed to empower all Algolians to fulfill our mission to power search and discovery with ease. We place an emphasis on an individual’s impact, contribution, and output, over their physical location. Algolia is a high-trust environment and many of our team members have the autonomy to choose where they want to work and when. We have a global presence with offices in Paris, NYC, London, Sydney and Bucharest, however we also offer many of our team members the option to work remotely either as fully remote or hybrid-remote employees. Positions listed as "Remote" are only available for remote work within the specified country. Positions listed within a specific city are only available in that location - depending on the role it may be available with either a hybrid-remote or in-office schedule." We should also maybe mention that it's hybrid role