Visual/Print Designer

Job Responsibilities

• Designs art and copy layouts for material to be presented by visual communications media such as books, magazines, newspapers, Internet websites, television, and packaging.
• Develops materials manually or utilizes graphic software to design and produce finished artwork or product.
• Plans content, graphic aspects, and presentation of material, product, or service.
• Determines size and arrangement of illustrative material and copy, selects style and size of type, and arranges layout based upon available space, knowledge of layout principles, and esthetic design concepts.
• Draws sample of finished layout. Ensures consistency of design.
• Prepares notes and instructions for workers who assemble and prepare final layouts for printing.
• Reviews final layout and suggests improvements as needed.
• May key information into computer equipment to create layouts for client or supervisor.
• May prepare illustrations or rough sketches of material according to instructions of client or supervisor.
• May prepare series of drawings to illustrate sequence and timing of story development for television production.
• May mark up, paste, and assemble final layouts to prepare layouts for printer.
• May specialize in particular field, medium, or type of layout.
• May produce still and animated graphic formats for on-air and taped portions of television news broadcasts, using electronic video equipment.
• May photograph layouts, using camera, to make layout prints for supervisor or client.
• May develop negatives and prints, using negative and print developing equipment, tools, and work aids to produce layout photographs for client or supervisor.

Required Skills

• Design print materials including posters, publications, reports, and signage
• Create layouts that balance technical accuracy with visual clarity
• Develop illustrations and visual assets to explain complex ideas
• Apply strong typographic systems to support readability and hierarchy
• Collaborate with writers and technical partners to refine content presentation
• Prepare files for production with attention to detail and efficiency

Desired Skills

• Strong portfolio demonstrating print design, typography, and layout
• Illustration skills (conceptual, technical, or explanatory)
• Deep understanding of visual hierarchy and communication
• Experience working within brand or design systems
• Production-ready mindset with strong organizational skills and attention to detail
• Highly skilled at using Adobe design software (InDesign, Illustrator, & Photoshop)