Jobs · Marketing

Vice President, Product Marketing (IP)

Ladders · United States · 3 days ago
RemoteRemoteMarketing$180k–$250k/yrFull-time

Responsibilities

  • Define and lead the end-to-market strategy for the global Intellectual Property portfolio
  • Develop portfolio-level positioning, value propositions, and messaging frameworks
  • Collaborate with product leaders on product launches and portfolio evolution
  • Enable commercial success through sales enablement strategy and competitive insights
  • Drive marketing programs that contribute to pipeline generation and revenue growth
  • Use customer insights to inform persona-based GTM strategies
  • Establish and monitor performance metrics and actionable recommendations
  • Build and lead a high-performing global marketing leadership team

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or a related field
  • 15+ years of experience in global B2B marketing, including senior leadership roles
  • Proven track record of leading multi-product or enterprise-level GTM initiatives in informative services or technology sectors
  • Strong grasp of enterprise sales models and B2B buying journeys
  • Ability to understand and apply revenue-driven marketing metrics

Benefits

  • Opportunity to influence a global business and elevate a leading portfolio
  • Collaboration with diverse teams including Product, Sales, and Strategy
  • Flexibility to adjust to various global time zones as needed

Pay

$180,000 – $250,000 annually

Schedule

Remote - US based candidates only, no visa sponsorship available

Similar jobs