Vice President Marketing - NTE - Pasadena, TX 1

About the role

Passionate people create exceptional things. Did you know that the solutions we develop are a key part of most industries? Electronics, medical research, renewable energy, food production, infrastructure and many more. We´re everywhere! Working with us means working with the latest technologies and groundbreaking, sustainable innovations. With our inclusive and caring environment, you get the support and inspiration you need to grow. Here, your ideas are embraced, and you never stop learning.

The Specialty Rental Divisions’ worldview is to enable our customers, our people and our societies to flourish in an increasingly complex world. Our vision is to remain the world's most trusted partner by solving complex industrial challenges with specialized agile solutions. Those are designed and implemented by passionate people who continually strive for new best ways.

Responsibilities

The Mission is to support the successful expansion of NTE by driving key marketing strategies, building a strong structure that will unleash our full potential over the long term with the intention of continuously expanding the core business while exploring quantum leaps into new geographies, segments, customers, technologies and business models.

• Develop and lead the overall NTE marketing strategy to reach its full potential in flow and water treatment.
• Initiate the rental ladder initiatives to continuously professionalize our sales process and guide our customers to higher value offers.
• Explore and implement New Business Models (Agility and Performance Rentals) to retain customers and increase our customer base to record levels.
• Collaborate with Atlas Copco Brand to realize the post-acquisition synergies and together drive the 1-4 ratio with cross-selling initiatives.
• Collaborate with the divisional marketing team to integrate and localize the overall divisional strategy.
• Take an active role in prospecting and mapping acquisition targets in the flow pilar.

Key areas of focus include:

• Growth Initiative Execution: Identify, assess, and support geographic expansion opportunities, with a strong focus on underdeveloped areas in the US.
• Digital Marketing & Communications: Optimize digital platforms to capture online demand and establishing an additional revenue stream.
• Product Marketing: Define master specifications for local products and provide input for the division ones.
• Brand Management: Continuously enhance NTE brand awareness and market positioning, adjusting activities as the market evolves.
• Price Management: Develop a robust and systematic price management process, improving pricing consistency and sophistication.
• Leadership And Team Management: Become an active and valuable member of the regional management team, with a collaborative mindset to drive sustainable profitable growth for both NTE & ASR.

Requirements

We expect you to have:

• Strong drive towards business and results, with a track record of successful execution.
• Proven passion for creativity and innovation, leading to real solutions that have driven growth.
• High level of leadership and communication skills.
• Solid marketing experience including strategy development, product management and pricing.
• Proven ability to empower the team and create trustworthy and fair relations.

In terms of personality, we are looking for:

• A strong leader who has demonstrated good people management skills.
• A customer-centric individual who understands customer’s needs and seeks to fulfill or exceed expectations.
• A team player and natural diplomat who interacts and unites team members, customers and stakeholders.
• A manager who provides solutions to make things happen, who can translate their mission into strategy, and turn it into action.
• A methodic and structured achiever who can plan, organize, prioritize, assess, adapt and deliver the promise.
• An innovative ‘there is always a better way’ person with a positive, flexible, and responsive mindset.

Benefits

We offer a learning culture where global mobility is an important enabler for growth, with benefits including:

• Individual learning opportunities (e.g. LinkedIn Learning).
• Feedback culture.
• Internal job portal.
• Global project assignments.
• Face-to-face training sessions.
• An onboarding program at our North America headquarters.
• Team events and well-being programs.
• An excellent compensation package, including a flexible benefits plan.
• Health insurance, dental insurance, vision insurance.
• Paid time off, Life & Disability Insurance.

Qualifications

As VP Marketing, you will be based in our office in Pasadena, Texas 77507, with some travel required. You will report to the General Manager of National Tank & Equipment.