Jobs · Marketing · Illinois

Vice President - Marketing

Bally’s Corporation · Chicago, IL · 2 mo ago
MarketingFull-time

About the role

Develop and execute casino marketing strategies that increase player acquisition, retention, and frequency of play.

Responsibilities

  • Oversee player database growth and segmentation to deliver targeted offers, promotions, and communications.
  • Lead the planning and execution of casino promotions, tournaments, giveaways, and special events that drive guest traffic and excitement.
  • Direct mail ...
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