Jobs · Marketing · Texas

Vice President, Global Field & Partner Marketing

Equinix · Dallas, TX · 1 mo ago
HybridMarketingFull-time
We need to output HTML fragment with sections: About the role? The posting includes "Who are we?" and "Job Summary". We need to use

for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We should only include sections that have real specific content. The posting includes "Who are we?" maybe that's about the company, not exactly "About the role". Could treat as "About the role"? The instruction: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can use those headings if content exists. We have: - About the role: Could be "Job Summary" plus maybe "Who are we?" but that's company description. Probably we can put "About the role" containing the Job Summary paragraph. - Responsibilities: list of bullet points under Responsibilities heading. - Requirements: maybe Qualifications? The posting has "Qualifications" with Knowledge & Experience. That could be Requirements. - Skills: there is "Skills & Attributes". So we can have Skills section. - Benefits: there is "Equinix Benefits" with details. - Pay: there is targeted pay range. - Schedule: not mentioned, so omit. We must not repeat job title as heading. No Job ID etc. Remove boilerplate: EEO, legal, accommodation, AI, backfill note, etc. Also remove navigation, cookie, etc. Not present. We must preserve all substantive information; do not invent or summarize away detail. So we need to keep the details exactly as given, but we can format into HTML. We need to ensure we don't include filler like "commensurate with experience". Not present. We need to output only HTML fragment, no /, no markdown fences. Let's extract content. Who are we? paragraph: "Equinix is the world’s digital infrastructure company®, shortening the path to connectivity to enable the innovations that enrich our work, life and planet. A place where bold ideas are welcomed, human connection is valued, and everyone has the opportunity to shape their future. A career at Equinix means being at the center of shaping what comes next and amplifying customer value through innovation and impact. You’ll work across teams, influence key decisions, and help shape the path forward. You’ll find belonging, purpose, and a team that welcomes you—because when you feel valued, you’re empowered to do your best work." Job Summary: "The VP, Global Field and Partner Marketing leads Equinix’s global efforts in driving revenue growth through impactful regional marketing programs and strategic partner engagement. Reporting directly to the SVP, Marketing & CMO, this pivotal role will be responsible for developing and executing comprehensive field marketing strategies across key global regions and building strong, mutually beneficial relationships with our channel partners. The ideal candidate will be a seasoned marketing leader with a proven track record of building and scaling successful field and partner marketing organizations within the B2B technology sector." We could combine Who are we? and Job Summary under About the role. But maybe better to have About the role containing both? The instruction: use

for section headings (e.g. About the role, Responsibilities...). So we can have

About the role

then

containing both paragraphs. Responsibilities: list bullet points under Responsibilities heading. The responsibilities section includes multiple subheadings: Global Field Marketing Strategy & Execution, Partner Marketing Strategy & Execution, Cross-Functional Collaboration, Market Insights & Analysis. Each has bullet points. We need to preserve all substantive information. We'll create a

    with
  • for each bullet point. Should we keep subheadings inside
  • ? Probably we can include them as part of the li text. Eg:
  • Global Field Marketing Strategy & Execution: Develop and implement ...
  • . But we must not invent formatting; we can keep the original text. The original uses bold headings then sentences. We'll preserve them as is. Let's copy the responsibilities text exactly: "Global Field Marketing Strategy & Execution Develop and implement a cohesive global field marketing strategy aligned with the evolution of the marketing function and the company's overall business objectives and go-to-market strategy Oversee the planning and execution of regional marketing programs, including but not limited to events (virtual and in-person), webinars, workshops, and account-based marketing (ABM) initiatives, tailored to specific regional needs and market dynamics Collaborate closely with regional sales leadership to understand their priorities and develop targeted marketing programs that drive pipeline and revenue in each region Establish key performance indicators (KPIs) to measure the effectiveness of field marketing activities and provide regular reporting and analysis on program performance and ROI Manage the global field marketing budget effectively, ensuring optimal allocation of resources across regions and programs Build and mentor a high-performing global team of field marketing professionals, fostering a culture of collaboration, innovation, and accountability Partner Marketing Strategy & Execution Develop and execute a global partner marketing strategy to drive joint marketing activities and increase sales through our channel partner ecosystem Establish and nurture strong relationships with key strategic partners, understanding their business goals and developing joint marketing plans that align with our mutual objectives Create and deliver partner marketing programs, including co-branded content, joint webinars, partner events, partner campaigns and programs Develop and maintain partner marketing resources, such as marketing templates, and campaign guides Track and measure the effectiveness of partner marketing initiatives, providing regular reports on performance and ROI Collaborate with the sales and partner management teams to ensure alignment on partner marketing priorities and activities Cross-Functional Collaboration Work closely with product marketing, content marketing, digital marketing, and corporate communications teams to ensure consistent messaging and integrated campaign execution Partner with sales operations to ensure effective lead flow and reporting on the impact of field and partner marketing activities on sales pipeline and revenue Collaborate with marketing operations and finance to manage budgets and track expenses effectively Market Insights & Analysis Stay abreast of industry trends, competitive landscape, and regional market dynamics to inform field and partner marketing strategies Analyze marketing data and provide insights to optimize program performance and identify new opportunities for growth" We need to ensure each bullet is separate line. We'll wrap each line in
  • . However some lines are headings (like "Global Field Marketing Strategy & Execution") which are not bullet points but section headings inside responsibilities. Should we treat them as separate
  • ? Probably yes, as they are part of the content. The instruction: use
    • for any list of duties/requirements/benefits. So we can treat the whole responsibilities as a list; each line (including headings) as an
    • . That preserves all info. Similarly for Qualifications: The posting has "Qualifications Knowledge & Experience" then bullet points. We'll treat as list. Skills: "Skills & Attributes" then bullet points. Benefits: "Equinix Benefits" then paragraphs. We'll put as

      maybe. Pay: "The targeted pay range for this position in the following location is / locations are: United States - Dallas Infomart Office DAI : 248,000 - 372,000 USD / Annual Our pay ranges reflect the minimum and maximum target for new hire pay for the full-time position determined by role, level, and location.The pay range shown is based on our compensation structure in place at the time of posting and may be updated periodically based on business needs. Individual pay is based on additional factors including job-related skills, experience, and relevant education and/or training. The targeted pay range listed reflects the base pay only and does not include bonus, equity, or benefits. Employees are eligible for bonus, and equity may be offered depending on the position." We'll put that as

      under Pay heading. We must not include schedule. Now produce HTML:

      About the role

      Who are we? Equinix is the world’s digital infrastructure company®, shortening the path to connectivity to enable the innovations that enrich our work, life and planet. A place where bold ideas are welcomed, human connection is valued, and everyone has the opportunity to shape their future. A career at Equinix means being at the center of shaping what comes next and amplifying customer value through innovation and impact. You’ll work across teams, influence key decisions, and help shape the path forward. You’ll find belonging, purpose, and a team that welcomes you—because when you feel valued, you’re empowered to do your best work.

      The VP, Global Field and Partner Marketing leads Equinix’s global efforts in driving revenue growth through impactful regional marketing programs and strategic partner engagement. Reporting directly to the SVP, Marketing & CMO, this pivotal role will be responsible for developing and executing comprehensive field marketing strategies across key global regions and building strong, mutually beneficial relationships with our channel partners. The ideal candidate will be a seasoned marketing leader with a proven track record of building and scaling successful field and partner marketing organizations within the B2B technology sector.

      Then Responsibilities:

      Responsibilities

      • Global Field Marketing Strategy & Execution
      • Develop and implement a cohesive global field marketing strategy aligned with the evolution of the marketing function and the company's overall business objectives and go-to-market strategy
      • Oversee the planning and execution of regional marketing programs, including but not limited to events (virtual and in-person), webinars, workshops, and account-based marketing (ABM) initiatives, tailored to specific regional needs and market dynamics
      • Collaborate closely with regional sales leadership to understand their priorities and develop targeted marketing programs that drive pipeline and revenue in each region
      • Establish key performance indicators (KPIs) to measure the effectiveness of field marketing activities and provide regular reporting and analysis on program performance and ROI
      • Manage the global field marketing budget effectively, ensuring optimal allocation of resources across regions and programs
      • Build and mentor a high-performing global team of field marketing professionals, fostering a culture of collaboration, innovation, and accountability
      • Partner Marketing Strategy & Execution
      • Develop and execute a global partner marketing strategy to drive joint marketing activities and increase sales through our channel partner ecosystem
      • Establish and nurture strong relationships with key strategic partners, understanding their business goals and developing joint marketing plans that align with our mutual objectives
      • Create and deliver partner marketing programs, including co-branded content, joint webinars, partner events, partner campaigns and programs
      • Develop and maintain partner marketing resources, such as marketing templates, and campaign guides
      • Track and measure the effectiveness of partner marketing initiatives, providing regular reports on performance and ROI
      • Collaborate with the sales and partner management teams to ensure alignment on partner marketing priorities and activities
      • Cross-Functional Collaboration
      • Work closely with product marketing, content marketing, digital marketing, and corporate communications teams to ensure consistent messaging and integrated campaign execution
      • Partner with sales operations to ensure effective lead flow and reporting on the impact of field and partner marketing activities on sales pipeline and revenue
      • Collaborate with marketing operations and finance to manage budgets and track expenses effectively
      • Market Insights & Analysis
      • Stay abreast of industry trends, competitive landscape, and regional market dynamics to inform field and partner marketing strategies
      • Analyze marketing data and provide insights to optimize program performance and identify new opportunities for growth
      Qualifications:

      Qualifications

      • Knowledge & Experience
      • Deep B2B marketing leadership across field, partner, and demand generation in global technology environments
      • Proven track record of delivering pipeline growth and revenue outcomes across regions and partner ecosystems
      • Experience building and scaling global marketing frameworks that drive consistency and regional execution
      • Deep expertise in partner ecosystems, including value propositions, MDF/incentives, and co-marketing strategies
      • Strong background in data-driven marketing, sales alignment, and cross-functional GT

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