User Acquisition Specialist - Remote Work
About the role
At BairesDev®, we've been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley. Our diverse 4,000+ team, composed of the world's Top 1% of tech talent, works remotely on roles that drive significant impact worldwide. When you apply for this position, you're taking the first step in a process that goes beyond the ordinary. We aim to align your passions and skills with our vacancies, setting you on a path to exceptional career development and success. Join a global team where your unique talents can truly thrive and make a significant impact!
Responsibilities
- Plan, launch, and optimize paid acquisition campaigns across Google, Meta, LinkedIn, and other relevant channels.
- Monitor campaign performance daily, adjusting bids, budgets, targeting, and creative to maximize efficiency.
- Conduct audience research and segmentation to improve targeting precision and reduce cost per acquisition.
- Collaborate with creative teams to develop and test ad copy, visuals, and landing page variations.
- Build performance dashboards and deliver regular reports on acquisition metrics and budget pacing.
- Stay current with platform updates, new ad formats, and industry trends to keep campaigns competitive.
Requirements
- 3+ years of experience in paid acquisition, performance marketing, or user acquisition.
- Proven hands-on experience managing campaigns across Google Ads and Meta Ads platforms.
- Strong understanding of acquisition metrics including CPL, CPA, ROAS, and LTV.
- Experience with A/B testing ad creative and landing pages to improve conversion rates.
- Analytical mindset with proficiency in web analytics tools and campaign reporting.
Benefits
- 100% remote work.
- Work-from-home hardware setup.
- PTO, parental leave, and other special leaves.
- Healthcare coverage (Vision and Dental).
- Life Insurance.
- 401K Plan.
- Diverse and multicultural work environment.
- Innovation-driven environment that provides support and resources for professionals to thrive.
- Opportunity to grow at the speed of your learning curve.
Pay
An excellent compensation package— well above the market average.
Schedule
Flexible hours - make your schedule.