User Acquisition Specialist - Remote Work

About the role

At BairesDev®, we've been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley. Our diverse 4,000+ team, composed of the world's Top 1% of tech talent, works remotely on roles that drive significant impact worldwide. When you apply for this position, you're taking the first step in a process that goes beyond the ordinary. We aim to align your passions and skills with our vacancies, setting you on a path to exceptional career development and success.

We are looking for a User Acquisition Specialist to plan and execute campaigns that bring qualified users into the funnel efficiently and at scale. You will manage performance marketing channels, optimize for key acquisition KPIs, and collaborate with growth and product teams to improve the end-to-end conversion experience.

Responsibilities

• Plan, launch, and optimize paid acquisition campaigns across Google, Meta, LinkedIn, and other relevant channels.
• Monitor campaign performance daily, adjusting bids, budgets, targeting, and creative to maximize efficiency.
• Conduct audience research and segmentation to improve targeting precision and reduce cost per acquisition.
• Collaborate with creative teams to develop and test ad copy, visuals, and landing page variations.
• Build performance dashboards and deliver regular reports on acquisition metrics and budget pacing.
• Stay current with platform updates, new ad formats, and industry trends to keep campaigns competitive.

Requirements

• 3+ years of experience in paid acquisition, performance marketing, or user acquisition.
• Proven hands-on experience managing campaigns across Google Ads and Meta Ads platforms.
• Strong understanding of acquisition metrics including CPL, CPA, ROAS, and LTV.
• Experience with A/B testing ad creative and landing pages to improve conversion rates.
• Analytical mindset with proficiency in web analytics tools and campaign reporting.

Benefits

• 100% remote work.
• Work-from-home hardware setup.
• Flexible hours - make your schedule.
• PTO, parental leave, and other special leaves.
• An excellent compensation package— well above the market average.
• Healthcare coverage (Vision and Dental).
• Life Insurance.
• 401K Plan.
• You can grow at the speed of your learning curve.
• Diverse and multicultural work environment.
• An innovation-driven environment that provides the support and resources for its professionals to thrive.