User Acquisition Specialist
Air Apps · San Francisco, CA · 4 days ago
On-siteBusiness DevelopmentFull-time
Responsibilities
- Develop and execute multi-channel user acquisition strategies, including paid search, paid social, display ads, influencer marketing, and referral programs.
- Set up, monitor, and optimize advertising campaigns for maximum ROI, managing budgets, bids, and targeting parameters.
- Track key performance metrics (CPI, CPA, LTV) using analytics and attribution tools, and provide actionable insights to stakeholders.
- Experiment with new channels, creatives, and messaging to identify areas of improvement and drive incremental growth.
- Work with Product, Analytics, and Creative teams to align acquisition strategies with product launches, feature enhancements, and seasonal promotions.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience (approximately 4+ years) managing user acquisition or performance marketing campaigns.
- Familiarity with ad platforms (e.g., Apple Search Ads, Google Ads, Meta Ads, TikTok Ads), analytics tools (e amplitude), and A/B testing methodologies.
- Strong analytical, strategic thinking, and communication skills.
Benefits
- Apple hardware ecosystem for work.
- Annual Bonus.
- Medical Insurance (including vision & dental).
- Disability insurance - short and long-term.
- 401k up to 4% contribution.
- Air Conference – an opportunity to meet the team, collaborate, and grow together.
- Transportation budget.
- Free meals at the hub.
- Gym membership.
Diversity & Inclusion
We are committed to fostering a diverse, inclusive, and equitable workplace. We enthusiastically welcome applicants from all backgrounds, experiences, and perspectives. We celebrate diversity in all its forms and believe that varied voices and experiences make us stronger.
Pay
TBD
Schedule
TBD