(USA) Senior Manager, Marketplace Strategic Initiatives
Role Summary
The Senior Manager, Strategic Initiatives will lead the end-to-end strategy, planning, execution, and performance management of the Consumables Marketplace campaigns portfolio, including Tier 1 events, seasonal and category campaigns, Holiday, Flash Deals, and Marketplace Spotlights. This role will partner across Category, Site Merchandising, Marketing, Campaigns & Events, and Planning to develop financial plans, build winning assortments, secure hero items, and maximize campaign performance. The role will serve as the central business owner for campaign forecasting, executive alignment, in-event optimization, performance reporting, and post-event insights that strengthen future plans and drive incremental Marketplace growth.
About the Team
The Marketplace Strategic Initiatives, Consumables team accelerates growth and improves business performance across Consumables Marketplace. The team partners closely with Category, Product, Site Merchandising, Finance, Analytics, and other cross-functional teams to translate business priorities into scalable strategies and execution. Our scope spans business planning and forecasting, seller growth and performance, campaigns and events, pricing and promotional programs, and category strategic initiatives. We combine strong analytical rigor, financial acumen, and cross-functional leadership to identify growth opportunities, solve complex business challenges, and build operating mechanisms that deliver measurable results for customers, sellers, and the business.
What You'll Do
- Own strategy and execution across Consumables Marketplace campaigns, Flash Deals, and Marketplace Spotlights.
- Develop AOP, top-down, bottom-up, and item-level forecasts and align financial expectations with senior leadership.
- Partner with Category, Site Merchandising, Marketing, and Campaign teams to source compelling assortments and hero items.
- Lead campaign readiness, live performance reporting, and optimization to maximize GMV.
- Identify financial risks, opportunities, assortment gaps, and actions throughout the campaign lifecycle.
- Lead post-event hindsight, forecast variance analysis, and continuous improvement.
- Partner with Planning to integrate campaign financials into SBU forecasts.
- Build scalable processes and operating mechanisms that improve execution.
What You'll Bring
- Strong strategic planning, forecasting, financial modeling, and analytical capabilities.
- Proven ability to translate customer, category, and performance insights into actionable business strategies.
- Demonstrated success leading complex cross-functional programs in highly matrixed environments.
- Strong business judgment and ability to prioritize opportunities that drive incremental growth.
- Executive communication and influencing skills, including the ability to create alignment without direct authority.
- Ability to synthesize large datasets into clear insights, risks, opportunities, and recommendations.
- Strong operational discipline and ability to perform in fast-moving, high-volume environments.
- Continuous-improvement mindset with a track record of simplifying processes and leveraging technology and automation.
Benefits
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
Pay
The annual salary range for this position is $108,000.00 - $216,000.00. Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include stock.
Minimum Qualifications
- Option 1: Bachelor's degree in Business or a related field and 4 years' experience in Business Management, Marketing, Omni-Channel Merchandising, or a related area.
- Option 2: 6 years' experience in Business Management, Marketing, Omni-Channel Merchandising, or a related area.
Preferred Qualifications
Business Management, Marketing, Omni-Channel Merchandising, or a related area.
Primary Location
221 River St, Hoboken, NJ 07030, United States of America
This response is AI-generated, for reference only.