(USA) Senior Manager, Creative - Associate Creative Director
About the role
Role summary: We’re on a mission to change how the world sees Walmart and make a real difference in people’s everyday lives. AI is growing fast, and we’re scaling our team to lead responsible adoption, protect creative craft and accelerate high-quality content at scale. As an Associate Creative Director, AI Specialist, you’ll lead how Walmart Creative applies, governs, and evolves AI across creative workflows.
What you'll do: Lead AI evolution strategy for WC, translate industry shifts, creative standards and business priorities into a clear roadmap for responsible adoption. Serve as a senior AI thought leader and enablement lead. Lead the AI Council, turn fast-moving AI activity into clear decisions, approved use cases, guidance and scalable ways of working. Establish AI governance, guardrails, prompt standards, templates, examples and review criteria. Build and optimize human-in-the-loop workflows that use AI as an accelerator across copy, design partnership, content QA, briefs, ideation, and asset scaling. Develop, test and deploy AI tools, custom agents, prompt libraries that improve speed, quality and consistency. Partner cross-functionally to align priorities and reduce duplication across orgs. Review and elevate AI-generated work across channels, ensuring outputs meet Walmart brand voice, style, accessibility, compliance and quality standards. Provide product/workflow feedback to internal/external AI partners, helping improve UI/UX, reliability, access and team adoption. Own AI case studies, measurement frameworks and storytelling that make impact clear: what changed, what scaled, what risks were reduced and what to build next. Stay ahead of AI technology, agentic workflows, retail trends and regulatory/compliance considerations to bring forward recommendations that keep WC moving quickly and responsibly.
Qualifications
- Proven experience leading AI strategy, human-in-the-loop adoption, governance, enablement.
- Experience with AI-powered tools for content creation, automation, workflow design, QA, creative operations.
- Familiarity with LLMs and AI tools and relevant creative/marketing solutions.
- Strong prompt engineering, systems thinking and ability to translate complex technical capabilities into tools, templates and training.
- Strong creative judgment, brand voice fluency and ability to raise the quality of AI-generated outputs while protecting craft, compliance, accessibility and customer trust.
- Excellent cross-functional leadership, executive presence, emotional intelligence and relationship-building skills.
- Proactive, organized, comfortable with ambiguity, flexible in the face of shifting business needs and passionate about AI, writing, and brand voice.
Benefits
- Competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.
- Health benefits include medical, vision and dental coverage.
- Financial benefits include 401(k), stock purchase and company-paid life insurance.
- Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.