Transactions BD & Marketing Director

About the role

The Transactions BD & Marketing Director plays a critical leadership role on the Marketing and Business Development Team, focusing on enhancing the firm’s market profile and client relationships in transactional practices.

Responsibilities

• Develops and executes go-to-market plans aligned with the firm’s Transactions strategy, collaborating with practice and sector leaders.
• Manages client-centric and data-driven integrated marketing and business development campaigns to deliver results against strategic priorities.
• Plans and executes high-impact events, conferences, and sponsorships to raise the external profile of the firm’s Transactions practices.
• Oversees the development of tailored pitches, RFP responses, and client-facing marketing materials that effectively communicate the firm’s Transactions experience and value proposition.
• Champions internal marketing infrastructure projects to improve how the Transactions team captures and leverages deal experience and client successes.
• Supports the onboarding and integration of key laterals and their client base.
• Manages marketing budgets and sponsorship investments for Transactions-related initiatives, ensuring resources are aligned with firm and practice group priorities and deliver a strong ROI.
• Maintains and measures the results of marketing programs and reports on ROI.

Desired Skills

• Prior experience in a large law firm environment (as a practicing lawyer or in a senior marketing/BD role).
• Strategic planning and execution abilities.
• Data analysis and solution development skills.
• Client service focus and effective communication skills.
• Leadership and team management experience.
• Proficiency with MS Office products.

Essential Job Expectations

• Effective verbal and written communication with clients, lawyers, business professionals, and third parties.
• Timely production of deliverables, answering phone calls, and replying to correspondence.
• Quality work product and meeting deadlines.
• Fostering positive work relationships.
• Compliance with firm policies and practices.
• Ability to work under pressure and manage competing demands in a fast-paced environment.
• Perform all other duties, tasks, or projects as assigned.

Physical Demands

Sedentary work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.