Traffic and Interstitial Specialist
About the role
Kentucky Educational Television (KET) is seeking a Traffic and Interstitial Specialist to join its team at the Network Center in Lexington, Kentucky. KET is a statewide media organization that broadcasts into eight states and ten media markets, offering high-quality PBS programming and producing hundreds of hours of local productions annually.
Responsibilities
- Produce daily program logs for multiple channels, ensuring accurate sequencing of promotions, underwriting spots, and interstitial content to maintain seamless on-air continuity.
- Schedule interstitial content in daily program logs, adhering to break structure guidelines and implementing the on-air priorities established by Marketing's On-Air Promotions team to ensure all priority messages are included in every scheduled break.
- Communicate proactively with internal teams regarding missing interstitial content, updates, or conflicts.
- Aid in last-minute adjustments and day-of-air changes as needed to maintain seamless operations.
- Ensure compliance with station policies, FCC guidelines, and industry standards.
- Maintain knowledge and understanding of audience groups and demographics to enhance KET’s marketing initiatives and on-air strategic communications.
- Cross-check interstitial logs; Serve as backup for Traffic Specialists where appropriate and as needed.
- Assist the department with viewer services calls and emails as needed.
- Respond to viewer questions in a courteous manner within 24 hours of receiving the correspondence.
Requirements
- Bachelor’s degree plus one year of previous television operations (traffic) experience or a combination of education and experience is preferred.
- Attention to detail and acumen for accuracy, the ability to consistently meet daily deadlines is required.
- Must be able to work within a collaborative environment and demonstrate good interpersonal skills.
- Prior administrative experience is a plus.
Preferred Skills
- Experience with sponsorship (underwriting) scheduling and broadcast traffic workflows, including close coordination with a sales team to ensure accurate placement and fulfillment of all contracted spots.
Benefits
KET offers a creative, engaging work environment with opportunities to collaborate and advance professionally. Employees are eligible for paid time off, several health insurance plan selections, and retirement savings options. The salary will be based on the qualifications and experience of the selected applicant.
Pay
The salary will be based on the qualifications and experience of the selected applicant.
Schedule
KET operates Monday through Friday, with occasional weekend work as needed.