Jobs · Sales · California

Trade Marketing Coordinator

FORMA Brands · Los Angeles, CA · 3 mo ago
Sales$31.25–$33.65/hrFull-time

About the role

You’re the connective tissue between our brand and our retail partners. Reporting to the Director of Marketing, you’ll help drive best-in-class retailer support, from channel advertising campaigns to recap decks, calendar maintenance, and day-to-day trade marketing execution across our US and International retail partners. You’ll work cross-functionally with sales, creative, and marketing teams to make sure our retail partners, including Ulta, have what they need to win at the shelf and online.

What You’ll Do

  • Support the Director of Marketing in the development and execution of trade and retail marketing strategies across key US and International retail partners.
  • Carefully coordinate channel advertising campaigns from brief through launch, working with internal teams and retailer marketing contacts to ensure timely, on-brand execution.
  • Build and maintain retailer support materials, including updating GTM and launch decks, campaign one-pagers, and social and influencer campaign one-sheets.
  • Aid in building recap decks for retailers, pulling together campaign performance, sales impact, and key learnings for post-campaign reviews.
  • Maintain and update the trade marketing calendar, tracking key retailer deadlines, campaign timing, and launch windows across accounts.
  • Partner with the Ulta and Target account teams to support retailer-specific marketing programs, promotional calendars, and campaign requests.
  • Coordinate with creative teams to ensure retailer-specific assets (banners, in-store signage, digital placements) are delivered on time and meet retailer specifications.
  • Support in the tracking of budgets and spend for channel advertising campaigns, flagging discrepancies and supporting reconciliation.
  • Assist with competitive and retailer landscape research and trend tracking to inform trade marketing strategy and identify white space opportunities within partner environments.
  • Support execution of retailer-led events and new store openings, helping coordinate experiential launch activations as needed.
  • Support the Director of Marketing with ad hoc reporting, presentations, and administrative needs.
  • Work cross-functionally with social and influencer, sales, e-commerce, and creative teams to keep retail marketing initiatives aligned and on schedule.

Who You Are

  • Organized and detail-oriented: comfortable juggling multiple retailers, deadlines, and deliverables at once.
  • A clear communicator who can translate retailer requirements and campaign performance into simple, digestible materials.
  • Collaborative: a reliable partner to sales, creative, and marketing teams.
  • Analytical: comfortable pulling data together to tell a clear story in a recap deck.
  • Proactive: you anticipate needs and keep projects moving without being asked twice.
  • Passionate about retail and beauty, with an interest in how brands win at the shelf and online.

Key Working Relationships

  • Director of Marketing – reporting line
  • Sales / Ulta & Target Account Teams
  • Retail / Wholesale Team
  • E-commerce team
  • Operations / Demand Planning
  • Finance Team
  • Travel Requirements

Physical Requirements

  • Must be able to perform essential functions (with or without accommodation) without posing a “direct threat” to the health and safety to self or others.

Seniority Level

Entry to Mid-Level

Industry

Personal Care Product Manufacturing

Employment Type

Full-time

Job Functions

Trade Marketing, Retail Marketing

Skills

  • Trade Marketing
  • Retail Marketing
  • Channel Advertising
  • Ulta
  • Marketing
  • Calendar Management
  • Microsoft Office
  • Presentation Development
  • Cross-functional Collaboration
  • Analytics

Requirements

  • Required Skills & Experience:
  • 1-2 years of experience in trade marketing, retail marketing, account management, or related field.
  • Direct experience working with beauty retailers required (Ulta, Sephora, Target).
  • Experience supporting channel advertising campaigns and/or retailer marketing programs across wholesale, online, and brick & mortar channels.
  • Experience building recap decks and other retailer-facing presentation materials.
  • Strong organizational and project management skills, with the ability to manage multiple retailer calendars and deadlines simultaneously.
  • Strong analytical and numerical skills; able to synthesize quantitative and qualitative data to draw conclusions and support sound, well-reasoned recommendations.
  • Proficient in Microsoft Office, particularly PowerPoint and Excel; comfortable building polished decks under time pressure.
  • Strong written and verbal communication skills, with the ability to present to a variety of internal and external audiences.
  • Ability to work cross-functionally across sales, creative, and marketing teams in a fast-paced environment, juggling multiple tasks while maintaining accuracy and attention to detail.
  • Beauty or personal care industry experience a plus.

Salary Description

$31.25/hr - $33.65/hr

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