Temporary Professional - Marketing & Communications Specialist

About the role

The Marketing & Communications Specialist supports the development and execution of marketing, communications, and patient engagement initiatives that promote University Health Services (UHS) and enhance patient experience. The Specialist will support and execute day-to-day marketing activities, content creation, and outreach efforts to increase awareness, utilization, and satisfaction among students, staff, and faculty.

Responsibilities

• Creates, publishes, and maintains content for UHS digital channels, including websites, social media, and email.
• Designs and produces marketing materials (e.g., flyers, digital graphics, signage) aligned with UHS branding standards.
• Ensures accuracy, accessibility, and search engine optimization for UHS online platforms.
• Coordinates tabling events, presentations, and campus outreach activities to promote UHS.
• Affords assistance in developing patient education materials and resources for preventive care and wellness initiatives.
• Supports campaigns targeting graduate students and employees to increase utilization of UHS services.
• Tracks and reports marketing metrics (email open rates, social engagement, website traffic).
• Affords assistance in compiling patient experience survey data and preparing summary reports for internal stakeholders.
• Manages marketing inventory (brochures, promotional items) and vendor orders.
• Provides administrative support for marketing budget tracking.
• Serves as liaison with student workers for social media and event support.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, or related field.
• At least one (1) year of experience in marketing, communications, or event coordination.
• Strong writing and editing skills; ability to create clear, engaging content.
• Proficiency in social media platforms and basic graphic design tools.
• Excellent organizational skills and ability to manage multiple projects in a fast-paced environment.

Qualifications

• Experience in healthcare or higher education.
• Experience with Canva and Adobe Creative Suite.
• Experience with website content management systems (e.g., Drupal, WordPress).
• Familiarity with email marketing platforms, Excel, and analytics tools.
• Knowledge of healthcare marketing or patient engagement strategies.

Skills

• Strong writing and editing skills.
• Proficiency in social media platforms and basic graphic design tools.
• Excellent organizational skills.
• Ability to manage multiple projects in a fast-paced environment.
• Experience in healthcare or higher education.
• Experience with Canva and Adobe Creative Suite.
• Experience with website content management systems (e.g., Drupal, WordPress).
• Familiarity with email marketing platforms, Excel, and analytics tools.
• Knowledge of healthcare marketing or patient engagement strategies.

Benefits

N/A

Pay

Hourly Rate: $25.00 - $30.00

Schedule

Full Time, Hybrid Work Schedule